Major Must Haves (@majormusthaves), a US-based creator, makes fashion, self-improvement and daily-life vlogs for about 4,100 subscribers with median views near 720 per video. The channel uploads roughly 38 videos per 90 days, mostly short clips. Sponsored integrations range from about $150 to $250 per video, with a distinctive mix of affirmation loops and small-business vlogs.
Warm, family-friendly fashion and daily-life vlogs with steady engagement
- Median of about 724 views per video across the last 30 uploads.
- Engagement rate of 6.72 percent, with a like rate of 5.78 percent.
- Upload pace of about 38 videos per 90 days keeps brand mentions in regular rotation.
Brand fit report
Content
- Formats
- YouTube Shorts, long-form vlogs, affirmation loops
- Tone
- warm, reflective
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for Shorts, 10 to 35 minutes for vlogs
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- fashion retail mentions, beauty
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is lifestyle, fashion and affirmations with no flagged material in the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 53 / 100
Public rule, same for everyone. How it works.
Recent videos
▶🖤 · 1.1k views
▶I Tried to Clean Out My Closet… But I Wasn’t Ready for This · 1.1k views
▶Come Hang Out With Me 🤍 Pilates, Errands & Real Life · 1k viewsLast three uploads, latest 1 days ago.
Major Must Haves majormusthaves.com Instagram instagram.com/majormusthaves TikTok https://www.tiktok.com/@majormusthaves?_t=ZP-8zpsolvztKZ&_r=1
About majormusthaves
Major Must Haves (@majormusthaves) is a US creator posting fashion, beauty and daily-life vlogs alongside short affirmation clips. The channel publishes often, with about 38 uploads in the last 90 days, and most videos are YouTube Shorts. Per the channel description, the creator also runs a small business, which the website pages were not available to confirm.
Based on titles and view patterns, the audience is likely mostly women aged 25 to 34 in the United States. These are estimates from the public data, not verified demographics. The channel shows no sponsored content in the last 50 videos.
The median view count is about 724, so a sponsored integration would be priced at roughly $150 to $250 per video. That is a cost per 1,000 views of about $20 to $35, which is above the $10 typical for paid ads. Brands seeking warm, lifestyle-aligned creator content in fashion or beauty may find this a good fit.
Written from majormusthaves's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. majormusthaves can edit or remove this page at any time.
Questions about majormusthaves
How much does Major Must Haves charge for a sponsored video?
Based on a median of about 724 views and long-form-style pricing, a sponsored integration would be roughly $150 to $250 per video. Rates are estimates derived from view counts, not a published rate card.
What does Major Must Haves post about on YouTube?
The channel posts fashion hauls and outfit clips, daily-life vlogs, beauty empties, and short affirmation videos. Most uploads are YouTube Shorts, with longer vlogs appearing regularly.
How do I contact Major Must Haves for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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