Starbooked

MakingUpForGlossedTime

@makingupforglossedtime · EN

Jen (@makingupforglossedtime), a former beauty industry sales and training executive, makes midlife style, beauty and confidence videos for women over 40 and 50. Her YouTube channel has about 2,200 subscribers and a 1,400-view median, with 22 videos and very slow uploads. Sponsored integrations are priced at roughly $150 to $250 per video.

Why brands book MakingUpForGlossedTime

Midlife women's beauty and style audience with a high engagement rate

  • Median views of about 1,400 per video, with the top video at 40,500 views
  • Engagement rate of 4.3% across recent uploads
  • Sponsored videos for beauty, skincare and menopause products have run since 2024
Best formature-skin beauty launchesmenopause and women's health products
Watch forSlow upload pace, with two videos in the past year, so campaigns need a fixed slot.

Brand fit report

Content

Topics, IAB taxonomy
Fashion45%
Beauty30%
Health15%
Lifestyle10%
Formats
outfit styling tutorials, makeup tutorials, personal talk videos, product reviews
Tone
candid, warm
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
1 to 4 minutes for most videos, with some talk videos running 10 to 15 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 22 comments
Engagement4.3%
Likes and comments per view on recent videos
Audience asks aboutwhich foundation works on mature skinhow to style outfits after 50how to manage perimenopause symptoms
Age
5%18-24
10%25-34
25%35-44
60%45+
Gender
85%women
15%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

14%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
Laura GellerIn Your Face SkincareAlloyNature's BountyBeauty Pie
Categories promoted
cosmetics, skincare, menopause health, dietary supplements
Affiliate links
Yes

Recent videos such as 'My (peri)menopause survival kit' and 'My relationship with In Your Face Skincare' carry #ad or partner tags.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles are about fashion, makeup and menopause; 'Menopause, HRT & Being Gaslit by Doctors' is frank but not unsuitable for brands.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.2k1.4k0
Instagram–––

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 228 days ago.

I’m Jen— a former beauty industry Sales & Training Exec turned accidental influencer at 51, with a social media community of over 500K. And for years, I have watched the women that I have worked with shrink themselves to fit into society’s standards of what they should be. Now I’m on a mission to help women get bolder as they grow older. 📱Instagram: https://instagram.com/makingupforglossedtime 🔗 Join The Confidence Clubhouse – 👉 https://confidenceclubhouse.com Subscribe if you’re ready to get SELF centered. It’s about damn time you put yourself first.
MakingUpForGlossedTime's own profile description on YouTube

Are you MakingUpForGlossedTime? Claim or remove this profile.

About MakingUpForGlossedTime

Jen runs a YouTube channel focused on fashion, beauty and midlife confidence for women over 40 and 50. She posts short styling and makeup tutorials, along with longer talk videos about menopause, divorce and self-care. Her channel has about 2,200 subscribers and 22 videos, and uploads are infrequent. The website confidenceclubhouse.com, which she runs, describes her as a former beauty industry sales and training executive, and it offers a paid coaching membership.

The viewers are estimated to be mostly women aged 45 and older in the United States. Her recent sponsored work includes Laura Geller, In Your Face Skincare, Alloy and Nature's Bounty. Median views are about 1,400 per video.

Sponsored integrations cost roughly $150 to $250 per video. At that price, the CPM is about $20 to $35 per 1,000 views, compared with the $10 to $30 typical for paid ads. Brands selling to midlife women who want a trusted voice should consider her.

Written from MakingUpForGlossedTime's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MakingUpForGlossedTime can edit or remove this page at any time.

Questions about MakingUpForGlossedTime

How much does Jen charge for a sponsored video?

Jen's sponsored integrations are estimated at roughly $150 to $250 per video, based on her median of about 1,400 views and a CPM of $20 to $35 per 1,000 views. Rates are estimates and should be confirmed directly with her.

What does Jen post about on YouTube?

Jen posts fashion and makeup tutorials aimed at women over 40, along with talk videos about menopause, divorce and building confidence. Her recent videos include product reviews and sponsored segments for skincare and menopause products.

How do I contact Jen for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, and you can reach out to Jen through the contact details shown after unlock.

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