Starbooked

Mao (@mao_otk), a Japanese housewife and points-activity (poi-katsu) creator, makes money-saving and reward-points content for about 2,520 subscribers with roughly 393 median views per video. She uploads about 8 videos per quarter, with a distinctive weekly streaming series of midnight points-activity sessions. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book まおのポイ活お得channel

Japanese points-savings creator with a loyal, purchase-minded housewife audience

  • About 2,520 subscribers and roughly 393 median views per video on long-form uploads.
  • Eight uploads in the last 90 days, with a recurring monthly live series.
  • Disclosed PR on points-site and app campaigns shows she already handles sponsored integrations.
Best forapp installs and sign-upsgrocery and household product awarenesspoints-site and loyalty program promotion
Watch forLow median views; sponsorship budgets should reflect the small reach.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance55%
Food & Drink10%
Shopping15%
Family & Parenting10%
Live Streaming10%
Formats
live streams, short vertical clips, sponsored explainers
Tone
friendly, practical
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 45 to 75 minutes for live streams

Audience

Commercial intent60/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.6%
Likes and comments per view on recent videos
Audience asks aboutwhich points sites and campaigns are worth joininghow to save on groceries and household goodshow to earn points on everyday purchases
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
80%women
20%men
Countries
🇯🇵 Japan95%
🇺🇸 United States2%
Other3%
LanguagesJapanese 95%English 5%

Commercial

0%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
CartiePointincome
Categories promoted
points sites, mobile apps, loyalty programs
Affiliate links
Yes

The video titled '姿勢診断でポイントもらえた! #カルティポイント #ポイ活' is labeled PR and promotes the Cartie app; a separate video on Point Income's 20th anniversary campaign is also labeled PR. Sponsored share from the platform metric reads 0, so the disclosed PR count is an undercount risk.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is family-oriented household and savings material with no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.5k3938
X–––
Instagram–––

Benchmark score: 28 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers19 / 50
Activity Uploads in the last 90 days8 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 16 days ago.

\ Instagram5万fwのお得ポイ活オタクの主婦 / TV出演・雑誌掲載歴もあり📺📚 ----------------------------------- ポイ活で月1万貯めて生活と心に余裕を🌱ˎˊ˗ 💡ポイ活始めるならここから🉐 💡その他お得情報も発信📣 💡ポイ活イベント"ポイフェス"運営 💡値上げや光熱費高騰に負けない節約術 オススメポイントサイト一覧 https://lit.link/maootk01 Instagram 📷 https://www.instagram.com/mao_otk Twitter 🕊️ https://twitter.com/mao_otk_tw
まおのポイ活お得channel's own profile description on YouTube

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About まおのポイ活お得channel

Mao (@mao_otk) is a Japanese housewife who posts about points activity, household savings and everyday money-saving tactics on YouTube. Her channel has about 2,520 subscribers and 533,337 total views, with recent videos drawing a median of around 393 views. Her format mixes short clips with long live streams, most of them recurring midnight points-activity sessions. Content from her website, lit.link, describes her as a housewife who has appeared on TV and in magazines, and who runs the points event 'ポイフェス'. Her audience is estimated to be mostly Japanese women in their 25 to 44 range who shop for points and savings. Estimates are based on channel and cross-platform signals only.

She posts sponsored integrations with points sites and apps, labeled as PR. Based on a rate of $20 to $35 per 1,000 median views, her sponsored integration costs are $150 to $250 per video, which is a CPM of $20 to $35 per 1,000 views, higher than the typical $10 paid-ad CPM but reflecting a small, engaged audience.

Brands seeking Japanese households interested in points, apps and savings should consider Mao. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

Written from まおのポイ活お得channel's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. まおのポイ活お得channel can edit or remove this page at any time.

Questions about まおのポイ活お得channel

How much does Mao charge for a sponsored video?

Mao's estimated rate is $150 to $250 per sponsored video, based on the rule of $20 to $35 per 1,000 median views on long-form content. This is a range estimate, not a published rate card. Contact details unlock on Starbooked for $0.80.

What does Mao post about on YouTube?

Mao posts about points activity, household savings, drugstore shopping and budgeting tips in Japanese. Her content mixes short clips with long recurring live streams. Website content describes her as a housewife who has appeared on TV and in magazines.

How do I contact Mao for a brand deal?

Contact details for Mao unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check her profile for boost status before reaching out.

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