Hi Store (@maxhistore) is a Russian-language tech review channel based in Georgia, run by the electronics retailer Hi Store. It has about 14,300 subscribers and a median of 54,000 views, with roughly one 13-minute upload a week. A sponsored integration costs about $1,080 to $1,890 per video. Every description promotes the store's own promo code.
Weekly Russian-language gadget reviews with 54,000 median views and a buyer-minded audience
- Median of 54,000 views per video across 71 uploads, with the 90th percentile at 167,000.
- About 13 uploads in 90 days, so a steady weekly slot is easy to book.
- Every video already carries a promo code and purchase link, so viewers are used to clicking through to buy.
Brand fit report
Content
- Formats
- device reviews, model comparisons, buying guides
- Tone
- opinionated, conversational
- Language
- Russian
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 11 to 16 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- consumer electronics retail
- Affiliate links
- No
Descriptions such as the one for 'iPhone Duo ХУЖЕ чем кажется' link to the channel's own Hi Store shop with a promo code, with no third-party sponsors detected.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as 'КОНЕЦ PS5' and 'Как MacBook Neo ВСЁ ПОМЕНЯЛ' are product commentary with nothing flagged.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 14k | 54k | 13 |
Benchmark score: 66 / 100
Public rule, same for everyone. How it works.
Recent videos
▶iPhone Duo ХУЖЕ чем кажется · 41k views
▶ВСЯ ПРАВДА про КАМЕРУ твоего СМАРТФОНА · 54k views
▶ПОЛНЫЙ РАЗБОР SAMSUNG GALAXY · 167k viewsLast three uploads, latest 2 days ago.
Здесь Макс из Hi Store рассказывает о новинках из мира технологий простым языком: тестирует устройства, сравнивает модели, разбирает их плюсы и минусы и делится мнением без скучного перечисления характеристик. Hi Store — это Apple, Samsung, Xiaomi и другие бренды по низким ценам. Почта для сотрудничества: marketing@hi-store.ru
About Hi Store
Hi Store, run by Max under the handle @maxhistore, is a Russian-language technology channel based in Georgia. Per the channel description, Max tests new devices, compares models and shares opinions without reading out spec sheets. Videos run about 13 minutes and cover iPhones, Samsung and Xiaomi phones, iPads, Apple Watch, laptops and game consoles, with about one upload a week.
The channel has 14,300 subscribers and a median of about 54,000 views per video, with the best recent videos passing 200,000. Audience data is an estimate: viewers appear to be Russian-speaking tech shoppers comparing Apple and Android prices.
Every description links to the Hi Store retail site with a promo code, so the channel also serves as the store's marketing arm. At a $20 to $35 CPM, a sponsored video costs about $1,080 to $1,890, against $10 to $30 for typical paid ads. It suits gadget makers and accessory brands selling to Russian speakers.
Written from Hi Store's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Hi Store can edit or remove this page at any time.
Questions about Hi
How much does Hi Store charge for a sponsored video?
Based on a median of about 54,000 views and a $20 to $35 CPM, a sponsored integration costs roughly $1,080 to $1,890 per video. Typical paid ads run $10 to $30 CPM.
What does Hi Store post about on YouTube?
Russian-language technology reviews: iPhones, Samsung and Xiaomi phones, iPads, Apple Watch, laptops and game consoles. Videos are about 13 minutes and compare models and weigh pros and cons.
How do I contact Hi Store for a brand deal?
The channel lists a business email, and contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, which keeps the brief and payment in one place.
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