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McLanahan Corporation

@mclanahancorporation · EN

McLanahan Corporation (@mclanahancorporation) is an industrial equipment channel with about 3,150 subscribers and a median of 79 views per video. It posts long-form Groundwork podcast episodes and short customer case studies, roughly 3 to 4 uploads per month. Sponsored integration rate: $150 to $250 per video at this view level.

Why brands book McLanahan

B2B industrial audience of quarry and aggregate decision makers

  • Median of 79 views per video across 253 uploads and about 3,150 subscribers
  • Roughly 38 uploads in the last 365 days, a steady weekly-to-biweekly pace
  • Long episodes average over 25 minutes, suited to in-depth product explanations
Best forindustrial equipment salesmining and aggregate software or servicestrade show and lead generation
Watch forSmall audience; views are low, so reach is limited and best suited to niche B2B leads.

Brand fit report

Content

Topics, IAB taxonomy
Business and Finance55%
Technology and Computing25%
Hobbies and Interests20%
Formats
long-form podcast interviews, equipment case studies, industry previews
Tone
technical, informative
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 47 minutes for episodes, under 3 minutes for case studies

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow to select crushing and washing equipmenthow to reduce plant downtime and spare parts costshow digitization and sensors apply to quarries
Age
5%18-24
25%25-34
35%35-44
35%45+
Gender
15%women
85%men
Countries
🇺🇸 United States45%
🇨🇦 Canada10%
🇦🇺 Australia10%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
industrial equipment for mining and aggregate
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own equipment in customer case study videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Industrial and technical content with no flagged titles; 'Mining Without a Mine' refers to urban recycling.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.1k7910

Benchmark score: 14 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days10 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 9 days ago.

McLanahan Corporation provides processed-engineered solutions to a wide variety of industries, including mineral, industrial sands, aggregate and agricultural. For the aggregate and mining industries, McLanahan offers a range of feeding, crushing, screening, scrubbing, washing and classifying, dewatering, fines recovery, mixing/blending, sampling, and tailings and water management equipment. For the agricultural industry, McLanahan offers manure management and bedding management solutions for recycling dairy cow bedding and handling the effluent stream. Founded in 1835, McLanahan Corpora
McLanahan Corporation's own profile description on YouTube

Are you McLanahan Corporation? Claim or remove this profile.

About McLanahan Corporation

McLanahan Corporation's YouTube channel publishes long-form Groundwork podcast episodes on aggregate, mining and quarry operations, alongside short case studies showing its equipment at customer sites. The channel has about 3,150 subscribers and 253 uploads, with roughly 38 videos in the past year. Its audience is most likely industry professionals such as plant managers, engineers and aggregate producers, mostly in North America, though this is an estimate.

The channel features interviews with industry veterans and technical discussions on crushing, washing, dewatering and screening. Its own equipment appears in customer stories, and it does not show sponsored integrations in recent videos.

Rates are $150 to $250 per video, which is roughly $20 to $35 CPM on a median of 79 views. That is comparable to or above typical paid ad CPMs of $10 to $30, which makes it best for brands seeking qualified industrial leads rather than mass reach.

Written from McLanahan Corporation's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. McLanahan Corporation can edit or remove this page at any time.

Questions about McLanahan

How much does McLanahan Corporation charge for a sponsored video?

Based on its median of 79 views, a sponsored video is estimated at $150 to $250 per video. The channel has no sponsored videos in its recent uploads, so this is a rate estimate from the view count.

What does McLanahan Corporation post about on YouTube?

The channel posts Groundwork podcast episodes on aggregate, mining and quarry operations, plus short case studies showing McLanahan equipment at customer sites. Topics include crushing, washing, screening and tailings management.

How do I contact McLanahan Corporation for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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