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StiftungMercator (@mercatorde) is the YouTube channel of Stiftung Mercator, a German private foundation based in Essen and Berlin. It posts documentary films and short clips on democracy, digital transformation and climate resilience. The channel has about 1,170 subscribers and a median of 188 views per video, with roughly 10 uploads a year. Sponsored work is not applicable; rates do not apply to this non-commercial channel.

Why brands book StiftungMercator

Reach German-speaking viewers interested in democracy and civic life

  • Channel of a major German foundation with a median of 188 views per video across 30 recent uploads
  • Roughly 10 uploads in the last 365 days, with 26% of output in Shorts
  • No sponsorship history found, so brand work would be a first for this channel
Best fornonprofit awareness campaignscivic education and public-interest messaging
Watch forViews are low and the channel is a foundation's own communications, not a creator audience; it is not suited to commercial product sales.

Brand fit report

Content

Topics, IAB taxonomy
Politics45%
Society40%
Business and Finance15%
Formats
short-form interview clips, documentary-style films, event recaps
Tone
earnest, informative
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 3 to 5 minutes for long-form

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement1.6%
Likes and comments per view on recent videos
Audience asks abouthow the foundation funds its projectshow to get involved in community programswhat democracy and integration initiatives look like in practice
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
50%women
50%men
Countries
🇩🇪 Germany85%
🇦🇹 Austria5%
🇨🇭 Switzerland5%
LanguagesGerman 80%English 20%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Content covers democracy, migration and integration policy, which is political in subject matter but presented in a neutral, institutional tone.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.2k1882

Benchmark score: 22 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers20 / 50
Activity Uploads in the last 90 days2 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 20 days ago.

🤝🏼#WirstärkenDemokratie 📌Digitalisierte Gesellschaft, Europa in der Welt, Klimaresiliente Gesellschaft, Teilhabe und Zusammenhalt 📍 Essen & Berlin Die Stiftung Mercator ist eine private, unabhängige und gemeinnützige Stiftung, die auf der Grundlage wissenschaftlicher Expertise und praktischer Projekterfahrung handelt. Seit 1996 tritt sie für eine solidarische und partizipative Gesellschaft ein. Dazu fördert und entwickelt sie Projekte, die Chancen auf Teilhabe und den Zusammenhalt in einem diverser werdenden Gemeinwesen verbessern. Die Stiftung Mercator setzt sich für ein weltoffenes, demokra
StiftungMercator's own profile description on YouTube

Are you StiftungMercator? Claim or remove this profile.

About StiftungMercator

StiftungMercator is the YouTube channel of Stiftung Mercator, a private, independent and non-profit German foundation headquartered in Essen with a second office in Berlin. The channel publishes documentary-style films, interview clips with staff and fellows, and short Shorts on themes such as democratic resilience, digital transformation, European foreign policy and climate resilience. Uploads run at about ten per year, and most videos are in German, with English versions for international topics.

Viewers are most likely to be German-speaking adults interested in civic policy, nonprofits and public affairs; these figures are estimates based on the subject matter, not platform analytics. Median views sit at 188 per video, with about 1,170 subscribers. The channel has no sponsorship history and its content is institutional rather than creator-led.

The channel is a fit for nonprofits, public-interest organizations or civic education brands seeking an audience of policy-minded viewers. Rates for a sponsored integration would be $150 to $250 per video at this view level, roughly $20 to $35 CPM, compared with $10 to $30 CPM for typical paid ads.

Written from StiftungMercator's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. StiftungMercator can edit or remove this page at any time.

Questions about StiftungMercator

How much does StiftungMercator charge for a sponsored video?

StiftungMercator's estimated rate is $150 to $250 per video, based on a median of 188 views and a CPM range of $20 to $35 per 1,000 views. The channel has no sponsorship history, so the rate is a benchmark rather than a published price.

What does StiftungMercator post about on YouTube?

The channel posts German-language films and Shorts about democracy, integration, digital transformation, climate resilience and European policy. Content features foundation staff, fellows and partner organizations in interviews and event recaps.

How do I contact StiftungMercator for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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