Starbooked

Michaela Rödl

@michaela_roedl · DE · DE

Michaela Rödl (@michaela_roedl) is a German coach and psychotherapy practitioner based in Burgthann near Nuremberg, who makes German-language videos on high sensitivity, stress and self-worth. Her channel has about 4,000 subscribers and a median of roughly 840 views per video, with around 11 uploads in the last 90 days. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Michaela

German-speaking wellness audience for stress and self-care brands

  • Median of about 840 views per video across 465 uploads
  • Roughly 11 uploads in 90 days keeps the channel active
  • Shorts make up about 66 percent of the catalog, so briefs suit short vertical formats
Best forwellness and sleep productsmindfulness and self-care apps
Watch forViews are modest and no paid integrations are visible yet, so results and pricing are unproven.

Brand fit report

Content

Topics, IAB taxonomy
Health60%
Lifestyle (sociology)40%
Formats
short vertical explainer clips, talking-head tips, podcast episodes
Tone
calm, empathetic
Language
German
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 8 to 12 minutes for podcast episodes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.8%
Likes and comments per view on recent videos
Audience asks abouthow to tell whether they are highly sensitivehow to calm an overstimulated nervous systemhow to stop people pleasing and perfectionism
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
75%women
25%men
Countries
🇩🇪 Germany80%
🇦🇹 Austria10%
🇨🇭 Switzerland10%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
coaching and therapy services, books
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel promotes the creator's own coaching, minikurs and book.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Videos cover stress, burnout and therapy access, with no flagged content in the recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4k83911

Benchmark score: 38 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers26 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 17 days ago.

Willkommen ❤️ Schön, dass du da bist. Ich glaube fest daran: In dir gibt es einen Ort, der ganz und heil ist – dein innerer Kern, deine ureigene Essenz. Als Coach für hochsensible Menschen unterstütze ich dich dabei, alte Schutzmechanismen wie Perfektionismus, Grübeln oder Anpassung sanft zu lösen – und wieder in liebevollen Kontakt mit dir selbst zu kommen. Hier findest du Videos zu #Hochsensibilität, #Trauma, #Nervensystemregulieren, #Embodiment, #Achtsamkeit & Selbstwert - für ein Leben liebevoll verbunden mit dir und deiner Feinfühligkeit. Mein Buch: ,,Du darfst #hochsensibel sein- da
Michaela Rödl 's own profile description on YouTube

Are you Michaela Rödl ? Claim or remove this profile.

About Michaela Rödl

Michaela Rödl runs the German-language channel @michaela_roedl from Burgthann near Nuremberg. According to her website lebensraum-du-darfst-sein.de, she works as a coach and psychotherapy practitioner (HeilprG) with a focus on high sensitivity. Her videos cover high sensitivity, overstimulation, perfectionism, people pleasing and nervous system regulation, mostly as short vertical clips with some longer podcast episodes.

The channel has about 4,000 subscribers and a median of roughly 840 views per video. Its audience is estimated to be mostly German-speaking women aged 25 to 55 who are looking for self-help content; this is an estimate, not measured data. Videos promote her own coaching, minikurs and book rather than third-party brands.

At an estimated $150 to $250 per video for a sponsored integration, the channel is a low-cost test for calm and self-care brands targeting German speakers. Brands should compare this with a $10 to $30 CPM for paid ads, against the $20 to $35 CPM implied by the rate, and use the rate for long-form placements only.

Written from Michaela Rödl 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Michaela Rödl can edit or remove this page at any time.

Questions about Michaela

How much does Michaela Rödl charge for a sponsored video?

Based on a median of about 840 views per video and a Shorts-heavy catalog, the estimated sponsored rate is $150 to $250 per video. This is a Starbooked estimate from public data, not a published rate card.

What does Michaela Rödl post about on YouTube?

She posts German-language videos about high sensitivity, stress, overstimulation, burnout, perfectionism and self-worth. Most are short vertical clips, and she also publishes longer podcast episodes with guests.

How do I contact Michaela Rödl for a brand deal?

Her contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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