Michal Horák (@michalhorakofficial) is a Czech singer-songwriter based in the Czech Republic who posts music videos, live clips and short behind-the-scenes content. His channel has about 66,900 subscribers and a median video of roughly 13,400 views, with about 50 uploads in the past year. Sponsored integrations are estimated at $20 to $35 per 1,000 median views for long-form, or $4 to $8 per 1,000 for Shorts-heavy output. Distinctive detail: his Czech-language posts mix folk and punk-leaning music with self-deprecating humor.
Czech folk singer-songwriter with a 127k-view peak and loyal concert audience
- Median video reaches about 13,400 views, with a 90th percentile near 126,800 views.
- Roughly 50 uploads in the past 365 days keeps brand mentions visible across frequent posts.
- Strongest recent reach came from a 509,000-view Shorts clip, showing viral potential.
Brand fit report
Content
- Formats
- Shorts, music videos, live concert clips, tour announcements
- Tone
- humorous, self-deprecating
- Language
- CS
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles and descriptions are music promotion and tour content with no flagged themes.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 67k | 13k | 13 |
Benchmark score: 51 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Klip i song venku! Tohle jste nečekali, co? Já taky ne. A mi · 6.3k views
▶Michal Horák feat. MC Gey – Jsem asi boomer [remix] (Officia · 37k views
▶Enžl, jasný. 👼 Zejtra! 💣 #MichalHorák #MCGey #JsemAsiBoome · 3.2k viewsLast three uploads, latest 3 days ago.
Ahoj, já jsem Michal a jsem písničkář. 🤓
About Michal Horák
Michal Horák is a Czech singer-songwriter who publishes music videos, live concert clips and short announcements on YouTube. Most of his output is short-form, with many Shorts under a minute, and the channel publishes frequently, about 50 videos in the last year. Recent content centers on a new album, a concert at Forum Karlín and collaborations with other Czech artists.
The audience is estimated to be Czech-speaking adults who follow folk and pop music and attend live shows. Based on the channel's public metrics, a typical video reaches about 13,400 views, and the median viewer base skews toward older millennials and Gen X, though this is an estimate. Creator's website content was not available in the dossier, so profession details are drawn from YouTube data only.
Brands seeking Czech music or entertainment audiences can book a sponsored integration at an estimated $20 to $35 per 1,000 median views for long-form or $4 to $8 per 1,000 for Shorts, a CPM comparable to a paid ad rate of $10 to $30. He suits music, audio and event brands wanting an engaged Czech audience.
Written from Michal Horák's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Michal Horák can edit or remove this page at any time.
Questions about Michal
How much does Michal Horák charge for a sponsored video?
Based on his median views of about 13,400, an estimated sponsored integration would run roughly $270 to $470 for a long-form video, or lower for Shorts. Rates are estimates derived from channel metrics, not a published price list.
What does Michal Horák post about on YouTube?
Michal Horák posts music videos, live concert clips and short announcements about his folk-pop music, tours and albums. Most content is in Czech and many videos are under a minute long.
How do I contact Michal Horák for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check whether his profile is boosted before reaching out.
Similar creators
YouTube and other creators in czech music, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
VlastaHorvathMusic@vlastahorvathmusic | czech musicpop rock | 3.5k | 1.2k | $150–250 | 46 |
Mother´s Angels@mothersangelsvideo | czech rock musiclive concerts | 2.3k | 1.2k | $150–250 | 69 |
אברהם טל Avraham Tal הערוץ הרשמי@avrahamtal | hebrew musicisraeli pop | 86k | 73k | $1450–2540 | 68 |
Gusgus@gusgusofficial · IS | electronic musicicelandic music | 62k | 108k | $2160–3780 | 63 |
BORNO Davor@davorborno · HR | croatian popdalmatian music | 11k | 100k | $2000–3500 | 54 |
Diyar Hesso@medmusictv · DE | kurdish musicmusic videos | 12k | 157k | $3150–5510 | 52 |