Michel et Augustin (@micheletaugustin) is a French food brand channel from France that makes biscuits, sablés, chocolate spreads and dessert creams, with about 10,100 subscribers and a median of roughly 3,500 views per video. It uploaded no videos in the last year, and it rarely posts, with 440 videos since 2009. Rate range: $150 to $250 per video, with the Shorts-heavy catalog priced at the lower end.
Playful French snack brand with 3.5K median views and a family-friendly tone
- Median of about 3,500 views per video across 30 recent uploads, with a few viral spikes above 1 million
- Shorts make up 56% of uploads, with a median runtime of 43 seconds
- Channel holds 32 million lifetime views across 440 videos, with a French-speaking audience of about 10,100 subscribers
Brand fit report
Content
- Formats
- short-form product clips, comedic skits, recipe tutorials, multi-part road series
- Tone
- playful, absurdist
- Language
- French
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover snacks, aperitifs and a playful stunt with a drinks gag ("Boivez, souriez avec nos vaches à boire !!!"), with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 46 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Fiers d'être gourmands · 606 views
▶Toutes nos excuse 😶 #beaufort #apero #apéritif #humour · 7k views
▶FUN FACT DU SALON DE L'AGRICULTURE · 608 viewsLast three uploads, latest 953 days ago.
À la Bananeraie, notre rêve est de faire sourire le monde en concoctant des produits gourmands et simples, à base d’ingrédients, de grande qualité et que vous avez très souvent dans votre cuisine, et en partageant au quotidien, notre drôle d’aventure, 100% vraie. RDV sur Notre chouette site www.MichelEtAugustin.com Notre page Facebook http://www.facebook.com/MichelEtAugustin Notre Twitter http://twitter.com/Michel_Augustin Notre Instagram https://instagram.com/micheletaugustin/ Notre Pinterest https://fr.pinterest.com/Michel_Augustin/ Abonnez-vous à notre chaîne Youtube https://www.yout
About Michel et Augustin
Michel et Augustin is a French channel run by a food brand that posts short comedic clips, recipe tutorials and playful product videos. Most uploads are under a minute and feature the brand's biscuits, sablés, chocolate spreads and dessert creams. Recent uploads are sparse, so the channel's current output is uncertain.
Based on the channel's data, the audience appears to be mostly French adults, many of them in the 25 to 34 age group, though these figures are estimates. Median views are roughly 3,500 per video, with occasional spikes into the millions from viral clips.
Sponsored integrations are priced at $150 to $250 per video, which works out to about $20 to $35 CPM against the median views. That compares with typical paid-ad CPMs of $10 to $30. Brands seeking French food product exposure at a predictable price may find the channel suitable.
Written from Michel et Augustin's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Michel et Augustin can edit or remove this page at any time.
Questions about Michel
How much does Michel et Augustin charge for a sponsored video?
Based on the channel's median views, a sponsored video typically falls in the range of $150 to $250 per video. Rates are estimates derived from the channel's public metrics and may differ from the creator's actual quote.
What does Michel et Augustin post about on YouTube?
The channel posts short comedic clips, recipe tutorials and playful videos about its own snacks, spreads and dessert creams. Most uploads are under a minute and in French.
How do I contact Michel et Augustin for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.