Starbooked

Michel Luna (@michellunah) is a Colombian-born family vlogger based in Houston, Texas, with about 87,000 subscribers and roughly 15,000 median views per video. She posts around 50 uploads a year, mostly Spanish-language everyday family and mom-life content. Sponsored integrations are estimated at $300 to $900 per video for her long-form uploads.

Why brands book Michel

Spanish-speaking Houston mom reaching engaged family audiences with 389K-view peaks

  • Median of 15,203 views per video across the last 30 uploads, with a top family video at 709,318 views
  • Upload pace of about 50 videos a year, a steady rhythm for always-on brand presence
  • Estimated sponsored rate of $300 to $900 per video, against paid ad CPMs of $10 to $30
Best forfamily retail and back-to-school campaignsbeauty and personal care productsSpanish-language brand awareness in the US
Watch forSponsorships are rare so far, so there is little past brand-deal performance to benchmark against.

Brand fit report

Content

Topics, IAB taxonomy
Family60%
Lifestyle25%
Shopping15%
Formats
daily vlog, shorts-style clips, shopping haul
Tone
warm, conversational
Language
Spanish
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 90 seconds for most uploads, with occasional 2 to 3 minute vlogs

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement4.4%
Likes and comments per view on recent videos
Audience asks aboutwhere she bought the clothes or products shownhow she plans family events like quinceañerasdiscount codes and where to shop in Houston
Age
10%18-24
40%25-34
35%35-44
15%45+
Gender
80%women
20%men
Countries
🇺🇸 United States55%
🇨🇴 Colombia25%
🇲🇽 Mexico5%
Other15%
LanguagesSpanish 100%

Commercial

2%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
AmazonTargetWalmart
Categories promoted
retail, beauty and nail products, remittance services
Affiliate links
Yes

A recent video description carries an Amazon affiliate link for press-on nails, and a September 2026 post tags @target and @starbucks in its description.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content centers on family routines, birthdays and shopping trips with no flagged material in the last 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube87k15k50

Benchmark score: 69 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers22 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform17 / 20

Recent videos

Last three uploads, latest today.

siguenos ya ✨ si te gustan los vlogs en familia, momentos con mis hijos. #familialuna #momlife #mommylife #colombia #michellunah COLABORACIONES michellunah@gmail.com
Michel Luna 's own profile description on YouTube

Are you Michel Luna ? Claim or remove this profile.

About Michel Luna

Michel Luna is a Colombian-born family vlogger based in Houston, Texas, who posts Spanish-language videos about daily routines, shopping trips, birthdays and her two daughters. Her channel has about 87,000 subscribers and roughly 59 million lifetime views. Most uploads run under 90 seconds, and she publishes around 50 videos a year.

Her audience is estimated to be mostly Spanish-speaking women aged 25 to 44, with most viewers in the United States and a notable share in Colombia. Viewers appear to engage with family milestones and practical shopping finds, and they often ask where products were bought. The estimates are drawn from the channel's comment and title patterns, not from an audience survey.

Brands looking for Latino family reach in the US may find her a fit. Her sponsored rate is estimated at $300 to $900 per video, which works out to a CPM of $20 to $35 per 1,000 median views, compared with $10 to $30 CPM for paid ads. Her sponsorship history is short, so brands should review recent content before booking.

Written from Michel Luna 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Michel Luna can edit or remove this page at any time.

Questions about Michel

How much does Michel Luna charge for a sponsored video?

Based on her median of about 15,200 views and the long-form rate rule, her estimated sponsored integration is $300 to $900 per video. Her actual rate may differ. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does Michel Luna post about on YouTube?

Michel Luna posts Spanish-language family vlogs about daily routines, shopping trips, birthdays and her life as a mom in Houston. Most videos are short and filmed on her phone, and she often recommends products she has bought.

How do I contact Michel Luna for a brand deal?

Her public contact email is listed in her channel description for collaborations. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

Similar creators

YouTube and other creators in family vlogging, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
expat life in the usjapanese-language vlogs1.3k730$150–25063
Kelly Caresse@kellycaresse · NL
family vloggingdutch mom life55k9.3k$150–25062
family vloggingvanlife10k5.6k$150–25052
Courtney Brand Agbetola@courtneybrandagbetola
lifestyle vlogpersonal brand2.2k9.1k$180–32050
Purocosmos@purocosmos · ES
astrologypsychological astrology3.2k208$150–25039
Energias y Artes Misticas@energiasyartesmisticas · US
tarot readingszodiac horoscopes13k236$150–25035