Starbooked

Midwest Murder

Hosted by Jonah Lantto, Dawn Palumbo

Midwest Murder, hosted by Jonah Lantto and Dawn Palumbo with the Good Talk Network, covers real Midwestern true crime cases often forgotten by local and national news. The show has 155 episodes, released roughly every two weeks, with a median length near 65 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a sponsorship rate of about $120 to $630 per episode.

Why brands sponsor Midwest Murder

Long-running Midwestern true crime show with a loyal, highly rated audience

  • 155 episodes since October 2020 with a consistent biweekly release schedule
  • Apple Podcasts rating of 4.7 from 946 ratings, with 837 five-star reviews
  • Median episode length near 65 minutes gives room for host-read mid-roll placements
Best forsecurity and home safety productstrue crime and streaming brandslocal and regional services
Watch forViolence-heavy case content may not suit family or lifestyle brands.

Brand fit report

Content

Topics, IAB taxonomy
True Crime85%
News15%
Formats
co-hosted banter, narrative, case retelling
Tone
serious, conversational
Language
English
Production
Studio production
Typical length
55 to 70 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 946 Apple ratings (band 200 to 1,000 ratings, shifted up one band is not applied since the show is over two years old), 155 episodes, biweekly cadence, Good Talk Network affiliation and Podcast Index popularity 9.
Audience asks abouthow did the case unfoldwho was responsiblewhat happened to the victims' families
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
55%women
45%men
Countries
🇺🇸 United States90%
🇨🇦 Canada3%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Good Talk NetworkBleav
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the feed lists the Good Talk Network as publisher and the website is hosted on bleav.com.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugslow
Violencehigh
Politicslow

Recent titles such as 'Trial by Fire E154' and 'Something Was Very Wrong E147' point to homicide case coverage; the feed is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 83 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks14 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
the Should've Used Autocorrect Killer E1552026-10-051 h 23 min
Trial by Fire E1542026-09-211 h 2 min
the Home Depot Creepo E1532026-09-071 h 5 min
the Only Witness E1522026-08-241 h 5 min
Find the Helpers E1512026-08-101 h 19 min
Half a Mile From Home E1502026-07-271 h 2 min

Last six episodes from the show's feed, latest 14 days ago, a new one about every 14 days.

We’ve all heard the phrase ‘that kind of thing doesn’t happen in our town’, but here on Midwest Murder, we will shatter that false reality. In fact, it happens more often than we know, and sometimes the details of the most horrific crimes that happen in our neighborhoods are lost in the back pages of newspapers, forgotten on our news channels, and eventually erased over time.
Midwest Murder's own show description from the podcast feed

Do you make Midwest Murder? Claim or remove this page.

About Midwest Murder

Midwest Murder is a true crime podcast hosted by Jonah Lantto and Dawn Palumbo with the Good Talk Network. Per the show description and feed, it revisits Midwestern murders that local papers and news channels have moved past, presenting them as a reminder that such crimes happen closer to home than many listeners assume.

The show has published 155 episodes since October 2020, releasing a new one about every two weeks with a median runtime near 65 minutes, according to its RSS feed. Apple Podcasts lists 946 ratings with an average of 4.7 stars, 837 of them five-star, as seen on the Apple Podcasts listing. The audience is estimated rather than measured: likely adults interested in true crime, with an estimated 5,000 to 25,000 downloads per episode.

No sponsors were visible in the feed during the recent window. Based on the estimated audience, a host-read mid-roll would be priced at roughly $120 to $630 per episode, a fit for security, home, and regional brands seeking a dedicated true crime listenership.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Midwest Murder can edit or remove this page at any time.

Questions about Midwest Murder

How much does Midwest Murder charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is estimated at roughly $120 to $630 per episode. Actual rates depend on the show's own terms.

What is Midwest Murder about?

Midwest Murder is a true crime podcast that covers Midwestern murder cases often forgotten by local news. It is hosted by Jonah Lantto and Dawn Palumbo with the Good Talk Network, and releases episodes about every two weeks.

How do I contact Midwest Murder about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.

Similar creators

Podcast and other creators in true crime, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
true crimecrime history17k–$140–62084
Morbidpodcast
true crimeparanormal160k–$1800–5500100
true crimeunsolved cases100k–$900–3750100
true crimecelebrity scandal40k–$360–1500100
true crimeinvestigative journalism50k–$360–2000100
Dark Downeastpodcast · US
true crimenew england48k–$450–1750100