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Mighty Blue On The Appalachian Trail: The Ultimate Mid-Life Crisis

Hosted by Steve Adams

Mighty Blue On The Appalachian Trail is hosted by Steve Adams, who documents his 2014 hike of the full 2,185.3 mile Appalachian Trail with guests discussing gear, Lyme disease, trail magic and injury. The show has 575 episodes, releases about every 3.3 days, and runs around 34 minutes. Estimated downloads are 2,000 to 8,000 per episode, implying a rate of $40 to $200 per mid-roll read.

Why brands sponsor Mighty Blue On The Appalachian Trail: The Ultimate Mid-Life Crisis

Long-running Appalachian Trail diary with a loyal, highly rated audience

  • 575 episodes with a weekly-plus cadence give sponsors a long, steady run of mid-roll slots.
  • Apple Podcasts shows 589 ratings averaging 4.8 out of 5, indicating an engaged listener base.
  • Episodes cover gear, health and trail life, a natural fit for outdoor equipment and nutrition brands.
Best foroutdoor gear brandshydration and nutrition productsfootwear and apparel
Watch forAudience is niche and skews older; estimated reach is modest and based on ratings, not measured downloads.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests60%
Travel25%
Health & Fitness15%
Formats
solo monologue, interview, trail diary
Tone
personal, conversational
Language
English
Production
Home recording
Typical length
30 to 40 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: Apple ratings_count of 589 maps to the 2,000 to 8,000 band, with a 589-rating average of 4.8 and 575 episodes suggesting a loyal niche audience; no sponsors or Podcast Index bucket shift applied beyond a popularity of 9.
Audience asks aboutwhat gear to carry on long-distance hikeshow to manage injuries and illness on the trailwhat trail magic and trail life are like
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
35%women
65%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles and description cover day-by-day hiking logs, gear and health topics with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 81 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence39 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 3 days.

An overweight, 61-year-old retiree, with zero hiking experience, decided to hike the entire 2,185.3 mile length of the Appalachian Trail in 2014. What could possibly go wrong? As his brother, Mike, commented, "It's a bit like taking up boxing and fighting Mike Tyson in your first bout." Join Steve and his guests as they discuss all aspects of the trail, from gear to Lyme Disease, then back to…
Mighty Blue On The Appalachian Trail: The Ultimate Mid-Life Crisis's own show description from the podcast feed

Do you make Mighty Blue On The Appalachian Trail: The Ultimate Mid-Life Crisis? Claim or remove this page.

About Mighty Blue On The Appalachian Trail: The Ultimate Mid-Life Crisis

Mighty Blue On The Appalachian Trail is hosted by Steve Adams, whose website hikingradionetwork.com hosts the show. The podcast follows his 2014 hike of the 2,185.3 mile Appalachian Trail, a trip he began at age 61 with no prior hiking experience, and continues with guest interviews on gear, Lyme disease, trail magic and injury. The feed lists 575 episodes released about every 3.3 days, with a median length of roughly 34 minutes.

Apple Podcasts shows 589 ratings with a 4.8 average, which is the strongest available signal of listenership. Based on that rating count and the show's long run, the estimated audience is 2,000 to 8,000 downloads per episode, skewing toward older outdoor enthusiasts in the United States. These figures are estimates, not published download numbers. No sponsors were visible in the feed.

A host-read mid-roll at the estimated audience size would typically cost $40 to $200 per episode. The show suits outdoor gear, footwear, hydration and nutrition brands looking for a dedicated hiking audience. Source: RSS feed, Apple Podcasts listing, website.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Mighty Blue On The Appalachian Trail: The Ultimate Mid-Life Crisis can edit or remove this page at any time.

Questions about Mighty Blue On The Appalachian Trail: The Ultimate Mid-Life Crisis

How much does Mighty Blue On The Appalachian Trail charge for a podcast sponsorship?

Based on an estimated 2,000 to 8,000 downloads per episode, a host-read mid-roll is typically priced around $40 to $200 per episode. Rates are estimates derived from listener signals, not the show's published rate card.

What is Mighty Blue On The Appalachian Trail about?

The podcast documents Steve Adams's 2014 hike of the full Appalachian Trail and features guest discussions on hiking gear, health issues like Lyme disease, trail magic and injury recovery.

How do I contact Mighty Blue On The Appalachian Trail about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.

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