Starbooked

Mike and Tom Eat Snacks

Hosted by Michael Ian Black, Tom Cavanagh

Mike and Tom Eat Snacks is a comedy podcast in which Michael Ian Black and Tom Cavanagh pick, eat and rate snacks. The show has 83 episodes released weekly, typically 35 to 55 minutes. Estimated downloads are 20,000 to 80,000 per episode, with a rate of $360 to $2,000 per episode for a host-read mid-roll. One distinctive detail: the recurring PANTRY PICK segment.

Why brands sponsor Mike and Tom Eat Snacks

Weekly snack reviews from two well-known comedians, with a loyal rating community

  • 1,579 Apple Podcasts ratings with a 4.7 average, a strong engagement signal
  • Weekly episodes with a recurring PANTRY PICK segment that builds anticipation
  • Snack and food brands fit naturally into rated product segments
Best forsnack and packaged food brandsnew product launches and taste tests
Watch forExplicit flag in the feed and the show is focused on comedy rather than a product-review format, so brand fit depends on tone.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink70%
Humor30%
Formats
co-hosted banter, product review, segment series
Tone
playful, irreverent
Language
English
Production
Clean, edited audio
Typical length
35 to 55 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 50%: 1,579 Apple Podcasts ratings (1,000 to 5,000 band) on a show with 83 episodes, weekly cadence, hosted on Megaphone, and a Realm network affiliation.
Audience asks aboutWhich snacks are rated bestWhat is the next PANTRY PICKHow to join MATES Club for extra snacks
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
45%women
55%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

Links to the MATES Club paid membership on supportingcast.fm are in the description, but no sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

The feed carries the explicit flag (explicit=1), though recent episode titles are about food products only.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

EpisodeDateLength
PANTRY PICK: Snapea Crisps2026-10-1438 min
Deep River Jalapeño Potato Chips2026-10-0750 min
PANTRY PICK: Ho Hos2026-09-3043 min
PANTRY PICK: Oreos2026-09-2346 min
PANTRY PICK: Bagel Chips2026-09-1645 min
PANTRY PICK: Twizzlers2026-09-0936 min

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

Michael Ian Black and Tom Cavanagh eat snacks and talk about it! They'll pick snacks. They'll eat snacks. And you can bet they'll rate snacks. Why? Because that's what they were born to do. Mike and Tom Eat Snacks: the podcast for anyone with a mouth and/or ears and/or eyes. New episodes every Wednesday PLUS extra snacks for MATES Club members: https://realm.supportingcast.fm/matesclub Subscribe…
Mike and Tom Eat Snacks's own show description from the podcast feed

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About Mike and Tom Eat Snacks

Mike and Tom Eat Snacks is a comedy podcast hosted by Michael Ian Black and Tom Cavanagh, who pick, eat and rate snacks each week. The show, published under the Realm network with feed and listings on Megaphone and Apple Podcasts, runs 83 episodes on a weekly Wednesday cadence, with episodes typically between 35 and 55 minutes long. The website and feed list no separate host biographies beyond the description.

Apple Podcasts shows 1,579 ratings with a 4.7 average, which suggests an estimated 20,000 to 80,000 downloads per episode. These audience figures are estimates, not published numbers. The audience is likely a mix of comedy fans and snack enthusiasts, and the show is not known to carry sponsors in the feed. Estimated rates for a host-read mid-roll are $360 to $2,000 per episode, suited to snack and packaged food brands seeking a comedic product taste test.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Mike and Tom Eat Snacks can edit or remove this page at any time.

Questions about Mike and Tom Eat Snacks

How much does Mike and Tom Eat Snacks charge for a podcast sponsorship?

Starbooked estimates $360 to $2,000 per host-read mid-roll, based on estimated downloads of 20,000 to 80,000 per episode. Final pricing depends on the placement and terms agreed with the show.

What is Mike and Tom Eat Snacks about?

The show features Michael Ian Black and Tom Cavanagh eating and rating snacks in a comedy format. Episodes arrive weekly and often include the PANTRY PICK segment.

How do I contact Mike and Tom Eat Snacks about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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