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Mind Over Murder

Podcast · mindovermurderpodcast.com · US · EN
Hosted by Bill Thomas, Kristin Dilley

Mind Over Murder is a true crime podcast hosted by Bill Thomas and Kristin Dilley, victim advocates tied to the Colonial Parkway Murders near Williamsburg, Virginia. The show covers unsolved cases, expert interviews and listener Q&A. It has 615 episodes, releasing roughly every 3 to 4 days, with a median length of about 46 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a rate of $90 to $625 per episode.

Why brands sponsor Mind Over Murder

Engaged true crime audience following two long-running victim advocates across 615 episodes

  • Apple Podcasts shows 461 ratings with a 4.5 average, a strong signal of an engaged listener base.
  • Episodes run about 46 minutes on a cadence of roughly every 3.4 days, giving a steady slot rhythm.
  • Hosts give the show an advocacy angle that suits brands aligned with community safety or victim support.
Best forsecurity and personal safety productslegal and investigative servicestrue crime books and media
Watch forViolent subject matter is a poor fit for family or lifestyle brands and needs careful placement.

Brand fit report

Content

Topics, IAB taxonomy
True Crime90%
Law and Government10%
Formats
interview, co-hosted banter, listener Q&A
Tone
serious, thoughtful
Language
English
Production
Clean, edited audio
Typical length
40 to 50 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 461 Apple ratings (band 20,000 to 80,000 lowered for a show with no sponsors and a niche topic), 615 episodes, Spreaker hosting, and a Podcast Index popularity of 9 point toward the middle-upper range of the 200 to 1,000 ratings band, with the estimate capped to reflect the niche.
Audience asks aboutWhat is the latest in the Colonial Parkway Murders case?Which new cases are being solved or charged?How can listeners help move unsolved cases forward?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
55%women
45%men
Countries
🇺🇸 United States90%
🇨🇦 Canada3%
🇬🇧 United Kingdom2%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

The feed carries a Spreaker support link to 'Become a supporter of this podcast', and no sponsor mentions appear in the last 20 episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencehigh
Politicslow

Episode titles reference murder, school shooting trials and serial killers, and the feed is not flagged explicit (explicit: 0), so violence is rated high.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 89 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 3 days.

Listen to Mind Over Murder, the true crime podcast from victim's advocates Bill Thomas and Kristin Dilley. Kristin is a researcher, writer and teacher from Virginia. Bill is an entertainment executive now living in Connecticut who is also the brother of a murder victim. His younger sister Cathy Thomas along with her girlfriend Rebecca Dowski, were the first two victims in now partially solved…
Mind Over Murder's own show description from the podcast feed

Do you make Mind Over Murder? Claim or remove this page.

About Mind Over Murder

Mind Over Murder is a true crime podcast hosted by Bill Thomas and Kristin Dilley, according to the show's website and feed. Thomas is the brother of a murder victim in the Colonial Parkway Murders, and Dilley is a researcher, writer and teacher from Williamsburg, Virginia. The show covers unsolved cases, expert interviews and listener questions, and the website describes it as focused on victim advocacy.

The podcast has 615 episodes, released roughly every 3 to 4 days, with a median runtime of about 46 minutes. Its Apple Podcasts listing shows 461 ratings with a 4.5 average. Listeners are estimated, not measured, to be mostly American true crime fans, with an estimated 5,000 to 25,000 downloads per episode.

No sponsors are visible in the feed or recent titles, and the show relies on a Spreaker supporter link. A host-read mid-roll is estimated at $90 to $625 per episode, suited to security, legal or true crime brands. Source: the RSS feed, the show website and Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Mind Over Murder can edit or remove this page at any time.

Questions about Mind Over Murder

How much does Mind Over Murder charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is priced at roughly $90 to $625 per episode. Final pricing depends on the agreed placement and the show's own terms.

What is Mind Over Murder about?

Mind Over Murder is a true crime podcast hosted by victim advocates Bill Thomas and Kristin Dilley. It covers unsolved murder cases, expert interviews and listener questions, with a focus on the Colonial Parkway Murders.

How do I contact Mind Over Murder about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.

Similar creators

Podcast and other creators in true crime, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
true crimeunsolved murders50k–$360–2000100
true crimecold cases53k–$450–200096
true crimevictim advocacy15k–$90–62092
true crimecrime history5k–$40–20081
true crimeunsolved murders15k–$90–62035
true crimeunsolved murders35k–$360–125027