MindfulThinks
MindfulThinks, run by Carlos at @mindfulthinks from the United States, explains behavioral science and psychology in short English videos for about 29,800 subscribers. Median views sit near 8,800 and uploads have slowed to roughly one video a year. Sponsored integrations are estimated at $300 to $500 per video.
Psychology explainers with a 970,000-view hit and a clean, family-friendly audience
- Median views of about 8,800 per video across the last 30 uploads
- A single 970,000-view video ('Desire Paths') shows reach beyond the 29,800 subscribers
- Average video runs about 3 minutes, suited to a short native integration
Brand fit report
Content
- Formats
- animated explainer, narrated short essay, case study breakdown
- Tone
- curious, clear
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 2 to 4 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the channel metadata flags an affiliate link but no sponsored video appears in the recent set.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover memory, sleep, pricing and design psychology with no flagged content; 'Why Songs Get Stuck In Your Head' and 'The Psychology Behind Confusing Doors' are typical of the channel.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 30k | 8.8k | 0 |
Benchmark score: 43 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The Psychological Design Built Into This Chicago Road · 53k views
▶Nobody Is Paying Attention To You. Here's Why. · 12k views
▶You Type Daily, But Do You REALLY Know Your Keyboard? · 12k viewsLast three uploads, latest 184 days ago.
Human behavior. Simply explained. For business inquiries: carlos@mindfulthinks.com
About MindfulThinks
MindfulThinks is a YouTube channel run by Carlos (@mindfulthinks) from the United States. It publishes short, animated explainers on behavioral science, psychology and consumer behavior, covering topics such as the decoy effect, confirmation bias and why prices end in .99. Titles are written as plain questions, and most videos run about three minutes.
The channel has about 29,800 subscribers and roughly 5.8 million lifetime views. Median views per video are about 8,800, though a few videos have reached hundreds of thousands. Uploads have slowed sharply, with one video in the past year. The audience is estimated to be mostly English-speaking adults in the United States, the United Kingdom and Canada, with an estimated split of about 55 percent men and 45 percent women; these are estimates only.
Brands that want a psychology-literate, family-friendly audience can book a native integration here, with an estimated rate of $300 to $500 per video, or about $20 to $35 CPM against median views. That compares with typical paid-ad CPMs of $10 to $30. Brands in learning, productivity and consumer research are the best fit.
Written from MindfulThinks's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MindfulThinks can edit or remove this page at any time.
Questions about MindfulThinks
How much does MindfulThinks charge for a sponsored video?
Based on a median of about 8,800 views for long-form videos, the estimated rate is $300 to $500 per sponsored video, which works out to about $20 to $35 per 1,000 median views. The rate is an estimate from channel metrics, not a published price list, so confirm terms directly with the creator.
What does MindfulThinks post about on YouTube?
MindfulThinks posts short animated explainers on psychology and behavioral science. Recent topics include the psychology of scarcity, the serial position effect, the decoy effect and desire paths. Most videos run about three minutes and are aimed at a general adult audience curious about why people act the way they do.
How do I contact MindfulThinks for a brand deal?
The creator lists a business email on the channel. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel is boosted before reaching out.
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