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Бизнес Со Смыслом

@mindmanagementru · RU · RU

Бизнес Со Смыслом (@mindmanagementru), a Russian business consultancy channel run from Russia, publishes Russian-language videos on self-management, Spiral Dynamics and leadership. The channel has about 5,600 subscribers, around 980 videos and roughly 170 median views per video, with about 18 uploads in 90 days. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Бизнес

Reach Russian-speaking business leaders interested in self-management and team culture

  • About 5,600 subscribers and roughly 170 median views per video
  • Around 18 uploads in the last 90 days keeps the channel active
  • Fits B2B services and leadership training, with a 4.9 percent...
  • Sponsorship estimated at $150 to $250 per video, a low entry cost
Best forB2B software or HR toolsleadership and management training
Watch forSmall audience with modest views; best suited to niche B2B messaging rather than mass reach.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Careers15%
Science10%
Society5%
Formats
short vertical clips, talking-head interviews, long-form discussion recordings, webinar excerpts
Tone
reflective, instructional
Language
Russian
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 3 minutes for most uploads, with occasional 1 to 2 hour recordings

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 50 comments
Engagement1.3%
Likes and comments per view on recent videos
Audience asks abouthow to delegate authority without losing controlhow to build a self-managed teamhow to apply Spiral Dynamics in a company
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
45%women
55%men
Countries
Russia80%
Kazakhstan5%
Belarus5%
Ukraine3%
LanguagesRussian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
business consulting, leadership training, online courses
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own practicum through utm-tagged links, for example the 'ТВОЯ игра. ТВОИ правила. ТВОЯкратия' online course.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions cover management and business topics with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube5.6k16618

Benchmark score: 23 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days18 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 20 days ago.

Первые, кто начал популяризировать самоуправление и самоорганизацию в организациях России и стран СНГ. 40+ самый большой портфель реализованных проектов настройки интегральных операционных системы управления #ТВОЯкратия, самоуправления и самоорганизации. 400+ реализованных проектов развития систем управления и корпоративной культуры в ведущих российских организациях. Сергей и Виктория Бехтеревы - эксперты с 19-летним опытом в бизнес-консалтинге, создатели компании “Правила Игры” и экосистемы “Бизнес со смыслом”. Мы сопровождаем организации и лидеров в быстрой эволюции, изучаем компании с вы
Бизнес Со Смыслом's own profile description on YouTube

Are you Бизнес Со Смыслом? Claim or remove this profile.

About Бизнес Со Смыслом

Бизнес Со Смыслом (@mindmanagementru) is a Russian-language YouTube channel run by business consultants Sergey and Victoria Bekhterev, who describe 19 years of experience and the Rules of the Game consultancy in their channel description. The channel posts short clips, interviews and recorded webinars on self-management, Spiral Dynamics and leadership, with most uploads under three minutes.

The channel has about 5,600 subscribers and roughly 980 videos, with a median of about 170 views per video. Audience estimates suggest working professionals aged 25 to 44 in Russia, though these are estimates rather than verified data.

Sponsored integrations are estimated at $150 to $250 per video, a rate that works out to a CPM of $20 to $35 per 1,000 views, compared with the typical $10 to $30 CPM for paid ads. Brands selling B2B services or leadership training should consider this channel.

Written from Бизнес Со Смыслом's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Бизнес Со Смыслом can edit or remove this page at any time.

Questions about Бизнес

How much does Бизнес Со Смыслом charge for a sponsored video?

Based on its median views, an estimated sponsored integration costs about $150 to $250 per video, using a CPM of $20 to $35 per 1,000 median views. The channel has no sponsorship history in its recent uploads, so this is an estimate.

What does Бизнес Со Смыслом post about on YouTube?

The channel posts Russian-language content about self-management, Spiral Dynamics, leadership and business consulting. Most uploads are short clips, with some recorded interviews and webinar excerpts running longer.

How do I contact Бизнес Со Смыслом for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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