Starbooked

Missing in the Carolinas

Hosted by Renee Roberson

Missing in the Carolinas is a true crime podcast hosted by writer Renee Roberson, profiling missing people and unsolved cases from North and South Carolina. With 206 episodes released weekly, typical episodes run about 26 minutes. Estimated downloads per episode are 2,000 to 8,000 (estimated), implying a rate of $40 to $200 per episode. One distinctive detail is its series on Carolina serial killers.

Why brands sponsor Missing in the Carolinas

Engaged regional true crime audience across North and South Carolina, releasing weekly

  • 206 episodes with a steady weekly cadence and median length of about 26 minutes
  • Apple Podcasts rating of 4.7 from 165 ratings, a sign of an engaged listener base
  • Regional focus on Carolina cases gives local and regional brands a relevant audience
Best forregional serviceshome securityconsumer brands targeting Carolina residents
Watch forViolent subject matter limits fit for family or lifestyle products; download figures are estimated.

Brand fit report

Content

Topics, IAB taxonomy
True Crime90%
Documentary10%
Formats
narrative, solo monologue, case updates
Tone
somber, investigative
Language
English
Production
Clean, edited audio
Typical length
25 to 30 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: 165 Apple ratings across a show with 206 episodes since 2020 (rating band 50 to 200 mapped to 2,000 to 8,000), weekly cadence, no named sponsors, Podcast Index popularity 7.
Audience asks aboutWhether a missing person case has been solvedDetails of Carolina serial killer casesUpdates on previously featured disappearances
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
60%women
40%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencehigh
Politicslow

Titles reference murders and serial killers such as 'The Murders of The Phillips Family and Chad Watt' and 'South Carolina Serial Killers', flagging high violence.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 81 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.

Award-winning writer Renee Roberson hosts this true crime podcast profiling missing people from North and South Carolina, along with true crime cases.
Missing in the Carolinas's own show description from the podcast feed

Do you make Missing in the Carolinas? Claim or remove this page.

About Missing in the Carolinas

Missing in the Carolinas is a true crime podcast hosted by writer Renee Roberson, according to the show's RSS feed and its description, which calls her an award-winning writer. The show profiles missing people and unsolved cases from North and South Carolina, along with other true crime cases, in narrative episodes that typically run about 26 minutes.

The feed lists 206 episodes released weekly since May 2020. Apple Podcasts shows a 4.7 average rating from 165 ratings. Listeners are likely adults interested in regional true crime; these audience figures are estimates, not published download data. The show carries no sponsor mentions in its recent feed.

Estimated downloads sit at roughly 2,000 to 8,000 per episode, so a host-read mid-roll would typically cost about $40 to $200. Sponsors in regional services or home security, which fit a Carolina crime audience, are the most natural match.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Missing in the Carolinas can edit or remove this page at any time.

Questions about Missing in the Carolinas

How much does Missing in the Carolinas charge for a podcast sponsorship?

Based on an estimated 2,000 to 8,000 downloads per episode, a host-read mid-roll ad is roughly $40 to $200 per episode at $18 to $25 per 1,000 downloads. Figures are estimates.

What is Missing in the Carolinas about?

It is a weekly true crime podcast hosted by Renee Roberson, covering missing persons, unsolved cases and serial killers from North and South Carolina across 206 episodes.

How do I contact Missing in the Carolinas about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.

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