Mixed Signals from Semafor Media
Mixed Signals from Semafor Media is a weekly show where media reporter Max Tani and Semafor Editor-in-Chief Ben Smith examine the business and politics of the media industry. The feed lists 125 episodes, released every seven days, with a median length of about 49 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a rate of $90 to $625 per host-read mid-roll ad.
Reach media, marketing and business decision-makers through a weekly industry show
- Weekly episodes with a median runtime of about 49 minutes give ad reads room to breathe.
- Guests include CEOs and industry leaders such as Liquid Death's Mike Cessario and Warner Music Group's Robert Kyncl.
- Apple Podcasts shows 234 ratings averaging 4.4 stars, a sign of an engaged niche audience.
Brand fit report
Content
- Formats
- interview, co-hosted discussion
- Tone
- analytical, conversational
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 35 to 60 minutes
Audience
Commercial
- Brands seen
- SemaforThink with Google
- Categories promoted
- technology services, marketing and advertising
- Affiliate links
- No
The show description states it is supported by Think with Google, and the sponsorship is not mentioned in the last 20 episode titles.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles cover political media figures such as Jessica Tarlov and Steve Hilton, and the show discusses political topics like the Murdochs and Pete Hegseth, with no explicit flag in the feed.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.semafor.com/mixed-signals |
| Apple Podcasts | podcasts.apple.com/podcast/id1746776326 |
| RSS feed | feeds.megaphone.fm/mixed-signals-semafor-media |
Benchmark score: 85 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Kevin Roose on the singularity and his council of Claudes | 2026-10-16 | 1 h 1 min |
| Alex Gibney on his Elon Musk documentary and why the doc business has | 2026-10-09 | 49 min |
| Kasey Esser on being the "Brad Pitt of microdramas" and what's next fo | 2026-10-02 | 39 min |
| Liquid Death CEO Mike Cessario on selling water like a punk band, and | 2026-09-25 | 51 min |
| Pangram CEO Max Spero on why human touch is about to become the scarce | 2026-09-18 | 49 min |
| Salman Rushdie on what he's learned about media after a lifetime of be | 2026-09-11 | 42 min |
Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.
Every Friday media reporter Max Tani and Semafor Editor-in-Chief Ben Smith pull back the curtain on the most important stories about media, revealing why you see and hear what you see and hear. Mixed Signals from Semafor Media is supported by Think with Google.
Do you make Mixed Signals from Semafor Media? Claim or remove this page.
About Mixed Signals from Semafor Media
Mixed Signals from Semafor Media is a weekly show hosted by media reporter Max Tani and Semafor Editor-in-Chief Ben Smith. According to the show's description on the feed and website, each episode examines the most important stories about media and why audiences see and hear what they do. The feed lists 125 episodes released every seven days, with a median runtime of about 49 minutes.
Apple Podcasts shows 234 ratings with an average of 4.4 stars. Based on these signals, the audience is estimated at 5,000 to 25,000 downloads per episode, skewing toward media, business and marketing professionals; these figures are estimates, not published data. The show states it is supported by Think with Google.
The show suits brands in software, marketing services and business tools that want to reach decision-makers in media and advertising. Based on estimated downloads, a host-read mid-roll would cost roughly $90 to $625 per episode.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Mixed Signals from Semafor Media can edit or remove this page at any time.
Questions about Mixed Signals from Semafor Media
How much does Mixed Signals from Semafor Media charge for a podcast sponsorship?
Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll ad is estimated at roughly $90 to $625 per episode. Final pricing depends on the sponsor and placement.
What is Mixed Signals from Semafor Media about?
The weekly show features media reporter Max Tani and Semafor Editor-in-Chief Ben Smith discussing the business, politics and technology of the media industry with guests such as executives and creators.
How do I contact Mixed Signals from Semafor Media about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.
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