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MLB Pipeline

Podcast · www.mlb.com/fans/podcasts · EN
Hosted by Jim Callis, Jonathan Mayo

MLB Pipeline, published by MLB.com and hosted by Jim Callis and Jonathan Mayo, covers Minor League Baseball prospects, farm systems, drafts and trade news. The show has 554 episodes released roughly weekly, typically 60 to 80 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per episode.

Why brands sponsor MLB Pipeline

Reach engaged baseball fans following the minor leagues and MLB draft

  • 554 episodes released roughly weekly since 2015, with consistent coverage
  • Apple Podcasts rating of 4.3 from 243 ratings
  • Episodes run about 73 minutes, giving host-read spots room to land
Best forsports equipment and apparelfantasy and sports media appsbrand awareness during draft season
Watch forPublisher is MLB.com, so sponsorship inventory and category exclusivity may be restricted.

Brand fit report

Content

Topics, IAB taxonomy
Sports90%
Baseball85%
Formats
co-hosted banter, interview, rankings and analysis
Tone
informed, conversational
Language
English
Production
Clean, edited audio
Typical length
60 to 80 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 243 Apple ratings suggest the 200 to 1,000 band (5,000 to 25,000), supported by a 554-episode weekly show from a major league publisher on Megaphone, with Podcast Index popularity 9.
Audience asks aboutWhich prospects are rising in the farm systemHow the MLB draft class is shaping upWhat trade deadline moves affect minor league teams
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
20%women
80%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
MLB.com
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is published by MLB.com, which is the publisher rather than a named sponsor.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover drafts, rankings and season coverage with no flagged content; the feed is marked non-explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 85 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

Find out about the stars of tomorrow, from the guys who know today. Jim Callis (@jimcallisMLB) and Jonathan Mayo (@JonathanMayo) are your tour guides for this ride through the unfolding stories & breaking news in Minor League Baseball. From top prospects to scouting executives to farm directors, the MLB Pipeline is jam-packed with exclusive coverage of the minors you can't get anywhere else.
MLB Pipeline's own show description from the podcast feed

Do you make MLB Pipeline? Claim or remove this page.

About MLB Pipeline

MLB Pipeline is a baseball podcast published by MLB.com and hosted by Jim Callis and Jonathan Mayo, according to the show's feed and Apple Podcasts listing. It covers Minor League Baseball prospects, farm system rankings, draft coverage and trade news in a co-hosted format with frequent guest interviews.

The show has released 554 episodes, with a weekly cadence and a median episode length of about 73 minutes. Apple Podcasts shows 243 ratings with an average of 4.3. Listener figures are not published; based on these signals, estimated downloads are 5,000 to 25,000 per episode, and listeners are likely to be baseball fans, mostly in the United States.

No third-party sponsors appear in the feed, so inventory is handled through the publisher. At an estimated $18 to $25 per 1,000 downloads, a host-read spot would cost roughly $90 to $625 per episode. The show suits sports brands and media products seeking an engaged baseball audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. MLB Pipeline can edit or remove this page at any time.

Questions about MLB Pipeline

How much does MLB Pipeline charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad is estimated at $90 to $625 per episode. Exact rates are set by the publisher, MLB.com.

What is MLB Pipeline about?

MLB Pipeline covers Minor League Baseball prospects, farm system rankings, MLB draft coverage and trade news, with hosts Jim Callis and Jonathan Mayo.

How do I contact MLB Pipeline about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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