MLC Singapore
MLC Singapore (@mlcsingapore) is the official YouTube channel of the Media Literacy Council, a Singapore-based public body. It publishes short public education videos on scams, cyberbullying, echo chambers and safe online conduct. The channel has about 1,400 subscribers, 89 videos and a median of 267 views per video. Uploads are sporadic, with none in the last 365 days. Sponsored integrations are not offered; the channel carries public campaign content.
Official Singapore public education channel reaching families on online safety
- Top video reached 380,794 views, showing strong reach for public campaign content.
- Median of 267 views per video across 89 uploads, with 1,400 subscribers.
- No sponsored work or paid placements found in recent uploads.
Brand fit report
Content
- Formats
- short public service videos, campaign films, student competition entries
- Tone
- informative, earnest
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 1 to 2 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content covers scams, cyberbullying and echo chambers in an educational frame; no flags raised in the recent videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 1.4k | 267 | 0 |
Benchmark score: 24 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Your Actions Online by Bedok View Secondary School · 1.4k views
▶Colours of Echo by Raffles Girls' School · 162 views
▶Desperate Times by NUS High School of Mathematics and Scienc · 594 viewsLast three uploads, latest 1422 days ago.
Welcome to the official YouTube page of the Media Literacy Council in Singapore. Visit www.medialiteracycouncil.sg to find out more about us! We want to hear your thoughts or any questions that you might have. Drop us an email at info@medialiteracycouncil.sg or simply leave your comments here. While we welcome all comments, we may not be able to reply individually to all of them and your understanding will be very much appreciated. We also expect all posts and comments on this page to be civil and respectful. Before you post or respond to another user, take a deep breath especially if you a
About MLC Singapore
MLC Singapore is the official YouTube channel of the Media Literacy Council, a Singapore public body that produces short educational videos on online safety. Its catalogue covers e-commerce scams, personal data sharing, cyberbullying, and echo chambers, and includes campaign films and entries from student video competitions. Viewers are likely Singapore residents interested in digital safety, parents and educators among them; this is an estimate from the content.
The channel has about 1,400 subscribers and 89 videos, with a median of 267 views per video and a top campaign video at 380,794 views. It has not uploaded in the last year and shows no sponsored integrations. Standard creator rates would be $20 to $35 per 1,000 median views for long-form work, so roughly $10 CPM is not directly comparable; this channel is better suited to public campaign partnerships than paid brand deals.
Written from MLC Singapore's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MLC Singapore can edit or remove this page at any time.
Questions about MLC
How much does MLC Singapore charge for a sponsored video?
MLC Singapore is a public body and has no sponsored video listings. Standard creator pricing on Starbooked would be a range of $20 to $35 per 1,000 median views, but a campaign partnership would need to be discussed directly.
What does MLC Singapore post about on YouTube?
The channel posts short educational videos about online safety, including e-commerce scams, sharing personal information, cyberbullying, and echo chambers. Many entries come from student video competitions and public campaigns in Singapore.
How do I contact MLC Singapore for a brand deal?
Contact details unlock on Starbooked for $0.80. The channel lists info@medialiteracycouncil.sg publicly. Boosted creators can be booked through Starbooked, though this channel is not currently boosted.
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