国土交通省 MLIT channel
国土交通省 MLIT channel (@mlitchannel) is the official YouTube channel of Japan's Ministry of Land, Infrastructure, Transport and Tourism, based in JP. It posts government explainers on construction work, logistics rules, and public works surveys. It has about 27,900 subscribers and a median of 556 views per video, uploading roughly 50 videos per year. Sponsored integration rates are not applicable.
Official government channel for construction and logistics audiences in Japan
- Median of 556 views per video across 1,516 uploads and 52.9 million lifetime views
- About 50 uploads in the last 90 days, a steady government publishing cadence
- No sponsored content seen, so the channel is not a commercial venue
Brand fit report
Content
- Formats
- explainer slides with voiceover, mini documentary, live webinar recordings, short interview clips
- Tone
- informational, formal
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 2 to 10 minutes, with some webinar recordings over 90 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Government policy content; one video ("貸切バス事故防止の意識醸成に向けて") covers a fatal bus accident in a sober safety context.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 38 / 100
Public rule, same for everyone. How it works.
Recent videos
▶放課後ゲンバミッション！#04 · 597 views
▶放課後ゲンバミッション！#03 · 1k views
▶④【第38回】トラック物流問題解決に向けたオンライン説明会（荷主企業による事例紹介（川崎重工業株式会社 エネルギーソリュ · 540 viewsLast three uploads, latest 2 days ago.
MLIT channnelは、国土交通省の公式YouTubeチャンネルです。 国土交通省の最新情報は、 ホームページhttp://www.mlit.go.jp/ X（旧Twitter）https://twitter.com/MLIT_JAPAN でも随時発信しております。
About 国土交通省 MLIT channel
国土交通省 MLIT channel (@mlitchannel) is the official YouTube channel of Japan's Ministry of Land, Infrastructure, Transport and Tourism. It posts explainer videos on construction jobs, public works labor surveys, logistics law changes, and white paper messages, mostly in Japanese. The channel has about 27,900 subscribers and 1,516 videos.
The audience is likely made up of construction firms, transport operators, and public servants in Japan. These are estimates based on content, not channel-provided data. Typical videos draw a median of 556 views, with a 90th percentile of 963, and most uploads run under 7 minutes apart from webinar recordings.
The channel does not accept sponsored content and shows no commercial integrations. Brands seeking this audience should look at paid ads, where $10 to $30 CPM is typical. Our creator rate for long-form videos would be $20 to $35 per 1,000 median views, but this channel is a government publisher, so a brand deal is unlikely. Organizations doing public-interest outreach in construction or logistics may consider contacting the ministry directly.
Written from 国土交通省 MLIT channel's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 国土交通省 MLIT channel can edit or remove this page at any time.
Questions about 国土交通省
How much does 国土交通省 MLIT channel charge for a sponsored video?
The channel is an official government channel with no sponsored content in its last 50 videos. Our rate rule would put a long-form placement at roughly $20 to $35 per 1,000 median views, but government ministries generally do not accept paid integrations. Confirm eligibility with the ministry before proposing a deal.
What does 国土交通省 MLIT channel post about on YouTube?
The channel posts Japanese-language government content, including explainers on public works labor surveys, construction workforce topics, logistics efficiency law, and national white paper themes. Recent uploads also include webinars on truck logistics and short mini documentaries about construction tools and work.
How do I contact 国土交通省 MLIT channel for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel is not currently boosted, so direct outreach to the ministry through its public website is the more realistic route.
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