Starbooked

MNC Update (@mncupdate), an Indonesian news and viral clips channel, posts mostly short vertical videos about Indonesian celebrities, society and viral moments. The channel has about 12,900 subscribers and a median of roughly 2,600 views per video. Uploads have stopped, with none in the last 365 days. Estimated rate: $150 to $250 per video.

Why brands book MNC

Indonesian viral-clip channel with a 2,600-view median and low sponsorship rates

  • Median of about 2,600 views per video, with a 14,800 view p90 on recent Shorts
  • Roughly 12,900 subscribers and 3.5 million lifetime views
  • Shorts make up about 70 percent of uploads, priced at the lower Shorts rate
Best forawareness for consumer goods in Indonesialow-budget test campaigns
Watch forNo uploads in over three years, so current activity and audience are unverified.

Brand fit report

Content

Topics, IAB taxonomy
News55%
Celebrities30%
Society15%
Formats
vertical short clips with captions, short news roundups
Tone
informal, sensational
Language
Indonesian
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement1.7%
Likes and comments per view on recent videos
Audience asks aboutwhat happened in the viral clipwho the celebrity involved iswhether the video is real or a prank
Age
35%18-24
35%25-34
20%35-44
10%45+
Gender
50%women
50%men
Countries
Indonesia90%
🇲🇾 Malaysia3%
LanguagesIndonesian 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicsmedium

Family friendly
Coverage includes disaster footage such as 'Bencana longsor terjadi di daerah Tawamangu - Sarangan' and a 'Pray For Turkey' clip about the earthquake, which warrant review before placement.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube13k2.6k0
X–––
Instagram–––

Benchmark score: 28 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers25 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 1282 days ago.

Untuk yang ter-update, semua ada di sini. Yuk follow social media MNC Update FB: https://www.facebook.com/MNCUpdate/ TW: https://twitter.com/MNCupdate IG: https://www.instagram.com/mncupdate/ Website: https://www.mncupdate.com/
MNC Update's own profile description on YouTube

Are you MNC Update? Claim or remove this profile.

About MNC Update

MNC Update (@mncupdate) is an Indonesian channel that posts short vertical clips about viral moments, celebrity news and social stories, mostly under one minute with captions. The channel has about 12,900 subscribers and 3.5 million lifetime views, with a median of roughly 2,600 views per video. Its last upload dates from early 2023, so current activity is unverified. The channel's website shows only a coming soon page.

Viewers are estimated to be mostly Indonesian adults, with a mix of younger and older age groups. The estimate is based on content and language only, since no audience data is public. The channel shows no sponsorship disclosures in its recent videos.

Based on Starbooked's rate rule for Shorts-heavy channels, the estimated sponsored rate is $150 to $250 per video. Because Shorts views are cheaper, the effective CPM is about $4 to $8 per 1,000 views, below the $10 to $30 typical for paid ads. Brands seeking low-cost Indonesian awareness may consider it, though the inactivity is a significant risk.

Written from MNC Update's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MNC Update can edit or remove this page at any time.

Questions about MNC

How much does MNC Update charge for a sponsored video?

Based on Starbooked's rate rule for Shorts-heavy channels, MNC Update's estimated sponsored rate is $150 to $250 per video. This is an estimate from public metrics, not a confirmed price. Contact details unlock on Starbooked for $0.80.

What does MNC Update post about on YouTube?

MNC Update posts short vertical clips about Indonesian viral moments, celebrity news and social stories, mostly under one minute. Its most recent uploads date from early 2023. Its website shows only a coming soon page.

How do I contact MNC Update for a brand deal?

Contact details for MNC Update unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked. The channel's listed links are on Facebook, Twitter, Instagram and its website, but the website is currently under maintenance.