Starbooked

Mofukawa (@mofukawa), a drawing tutorial channel based in Canada, makes step-by-step kawaii drawing lessons for beginners. The channel has about 6,300 subscribers, 1.3 million total views, and a median of roughly 535 views per video, with no uploads in the last year. Sponsored integrations would be priced at $150 to $250 per video. A distinctive detail is its tie-in with the creators' own kawaii drawing book.

Why brands book Mofukawa

Family-friendly drawing tutorials with a loyal, art-focused audience

  • About 6,300 subscribers and roughly 535 median views per video.
  • Step-by-step tutorials suit craft and art supply brands.
  • Affiliate links already run in video descriptions.
Best forart supply brandscraft kitskids and beginner activity campaigns
Watch forUploads have stopped for over a year and median views are low, so reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests70%
Home & Garden10%
Food & Drink10%
Pets & Animals10%
Formats
step-by-step drawing tutorials, speed art shorts, compilation videos
Tone
calm, friendly
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
5 to 9 minutes

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement1.6%
Likes and comments per view on recent videos
Audience asks abouthow to draw a specific kawaii characterwhich supplies to use for beginnerswhether the drawing book is worth buying
Age
30%18-24
30%25-34
20%35-44
20%45+
Gender
70%women
30%men
Countries
🇺🇸 United States45%
🇨🇦 Canada10%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
art supplies, books, plush toys
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; descriptions link to the creators' own Kawaii drawing book and Etsy listing, which is their own product rather than a paid sponsor.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged titles; content is drawing lessons and cute character art, with a kawaii bento video that depicts food only.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube6.3k5350

Benchmark score: 12 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers11 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 433 days ago.

Follow us step by step and learn how to draw all sorts of neat things. We upload new videos all the time that are great for beginners and very easy to follow! Occasionally we like to spice it up a bit by doing drawing challenges using our own tutorials and a few of us that are not that great at drawing (yet!). Want to see more tutorials or follow along with our step by step images? Check out our website: https://www.mofukawa.com Occasionally we post kawaii videos that are not ours. Any copyright issues please contact us support@mofukawa.com
Mofukawa's own profile description on YouTube

Are you Mofukawa? Claim or remove this profile.

About Mofukawa

Mofukawa is a Canadian YouTube channel run by a small team of artists who publish step-by-step kawaii drawing tutorials. The channel mostly posts short speed art and longer lessons on cute animals, food, and popular characters, with a low-production style and no on-camera host. Its website describes the brand as a comfy and cute lifestyle label that sells plush toys, stationery, and a drawing book, according to the creators' site.

The audience is estimated to be mostly English-speaking adults who want to learn to draw, with a skew toward women and a large share of viewers from the United States. Median views are around 535 per video, and the channel has not uploaded in the past year, so its current reach is modest.

Brands in art supplies, craft kits, and family activities may find it a good fit. A sponsored video is estimated at $150 to $250, which works out to roughly $280 to $470 per 1,000 median views, far above the $10 to $30 CPM typical for paid ads, so the value depends on the niche match rather than raw reach.

Written from Mofukawa's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Mofukawa can edit or remove this page at any time.

Questions about Mofukawa

How much does Mofukawa charge for a sponsored video?

Mofukawa's sponsored integrations are estimated at $150 to $250 per video, based on the channel's median views of about 535. Rates are an estimate from Starbooked's rate rule, not a quoted price, so confirm terms directly with the creators before booking.

What does Mofukawa post about on YouTube?

Mofukawa posts step-by-step kawaii drawing tutorials covering animals, food, popular characters, and seasonal subjects. It also publishes short speed art videos and occasional compilation videos designed for relaxed viewing, all with a low-production, no-host format.

How do I contact Mofukawa for a brand deal?

Contact details unlock on Starbooked for $0.80. Mofukawa is not currently a boosted creator, so it cannot be booked directly through Starbooked, and you would need to reach out through the contact details once unlocked.