Starbooked

Money錢 (@money1945), a Taiwan-based personal finance channel run by the Money錢 magazine team, posts Mandarin videos on investing, saving and book reviews. It has about 30,700 subscribers and a median of roughly 1,000 views per video, with about three uploads per month. Sponsored integrations are quoted at $150 to $250 per video.

Why brands book Money錢

Taiwan personal finance audience reading Mandarin money content for savings and investing

  • About 30,700 subscribers across 381 uploads since 2015
  • Median 1,027 views and 3.4 million lifetime views
  • Sponsored rate $150 to $250 per video at $20 to $35 CPM
Best forfintech and brokerage appsfinancial products and insurancebook and publishing launches
Watch forMedian views are low and recent uploads are sparse, so reach is modest and needs verification.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance60%
Business Books25%
Stocks and Investing15%
Formats
short vertical clips, book review videos, magazine teasers
Tone
informative, measured
Language
Chinese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 2 to 4 minutes for long-form

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 30 comments
Engagement1.1%
Likes and comments per view on recent videos
Audience asks abouthow to start saving with a low salarywhether to invest in ETFs or dividend stockshow to teach children about money
Age
10%18-24
35%25-34
30%35-44
25%45+
Gender
50%women
50%men
Countries
Taiwan90%
Hong Kong5%
Other5%
LanguagesChinese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
books, magazine subscriptions, online courses
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; promotions are for the channel's own magazine, book and course products.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is finance education with no flagged titles; some stock-market content covers high-risk trading such as leverage, which is a finance topic rather than unsafe content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube31k1k3
Instagram–––

Benchmark score: 13 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest 12 days ago.

【理財停看聽,陪伴你人生不同的階段】 ⭐《Money錢》雜誌 / 官網、各大便利商店都買得到喔😘 ⭐APP開發(歡迎到Google / iOS 商店搜尋 Money錢吧!) 想了解更多MONEY錢資訊, 歡迎點擊以下資訊,找到適合自己的理財出口吧! IG:https://www.instagram.com/moneynet_tw/ Facebook:https://pse.is/LQXDA 官方網站:https://pse.is/L5N2B 📩合作議題請洽以下電子郵件 money_mkt@cmoney.com.tw #每月不定期雜誌個股、ETF、人物專訪 #每月不定期消費、銀行、信用卡與保險財經議題
Money錢's own profile description on YouTube

Are you Money錢? Claim or remove this profile.

About Money錢

Money錢 (@money1945) is a Taiwanese personal finance channel tied to the Money錢 magazine. It posts Mandarin videos on saving, investing, ETFs, book reviews and financial literacy for families, typically short vertical clips alongside longer book discussions. The channel has about 30,700 subscribers and roughly 3.4 million lifetime views.

The audience is estimated, not measured, to be mainly Taiwanese adults aged 25 to 44, with a mix of salaried workers and parents interested in long-term investing. Engagement is light, with a median of about 1,000 views per video, so reach is best judged per video.

Brands seeking Taiwanese personal finance viewers can book a sponsored integration at about $150 to $250 per video. That rate is $20 to $35 CPM on median views, compared with $10 to $30 CPM for typical paid ads, so it suits finance and publishing campaigns.

Written from Money錢's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Money錢 can edit or remove this page at any time.

Questions about Money錢

How much does Money錢 charge for a sponsored video?

Money錢 is estimated at $150 to $250 per sponsored video, based on its median of about 1,000 views at $20 to $35 per 1,000 views. Rates are estimates derived from channel metrics, not a published price list.

What does Money錢 post about on YouTube?

Money錢 posts Mandarin videos on personal finance, saving, ETFs and stock investing, plus book reviews and parenting money topics. Many videos are short clips promoting its magazine and books, with longer discussions on selected titles.

How do I contact Money錢 for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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