Starbooked

Mrs Dow Jones (@mrsdowjones), Haley Sacks, is a US personal finance creator on YouTube who makes money explainers, pop culture finance news and podcast clips. The channel has about 62,600 subscribers and a median of roughly 2,500 views per video, posting about 50 videos a year. Sponsored integrations are estimated at $150 to $250 per video, with a rate range based on median views.

Why brands book Mrs

Finance creator with a strong Shorts reach and a mostly 25 to 34 audience

  • Median of about 2,520 views per video across 30 recent uploads.
  • Around 50 uploads in the last 12 months, so a steady weekly cadence.
  • Estimated rate of $150 to $250 per video; about $4 to $8 CPM equivalent per 1,000 median views on Shorts.
Best forfintech and budgeting appssavings and investing products
Watch forMedian views are modest and reach is concentrated in a few spikes; test with one integration first.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance55%
Entertainment25%
Careers10%
Society10%
Formats
short vertical explainers, podcast clips, weekly news roundups, long-form interviews
Tone
witty, conversational
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 90 seconds for Shorts-style clips, with interviews running 30 to 45 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement1.5%
Likes and comments per view on recent videos
Audience asks abouthow to negotiate a higher salaryhow to build wealth in your 20s and 40show to protect savings from scams and unclaimed funds
Age
20%18-24
45%25-34
25%35-44
10%45+
Gender
70%women
30%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

4%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
financial podcast and listener platforms
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel description promotes its own book and podcast.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles reference celebrity divorces and prenups in a light tone without explicit content, and language is mild.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube63k2.5k50

Benchmark score: 48 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform13 / 20

Recent videos

Last three uploads, latest 1 days ago.

New episodes of "Financial Tea with Mrs. Dow Jones" drop every Thursday on all podcast platforms: https://swap.fm/l/Vf9vwJCgGqlZM6lZhRza Buy my New York Times Best Selling Book Future Rich Person at mrsdowjones.com/book — the new playbook for building wealth even if you're broke, stuck, and that billionaire won't text you back :) Hey, I'm Haley, aka Mrs. Dow Jones, your Zillennial Finance Expert here to make money actually make sense. I help you spend smarter, save more, and build real wealth through investing, all wrapped in memes, pop culture, and the financial education school somehow f
Mrs Dow Jones's own profile description on YouTube

Are you Mrs Dow Jones? Claim or remove this profile.

About Mrs Dow Jones

Mrs Dow Jones, run by Haley Sacks, posts short personal finance explainers, pop culture money news and long-form interviews on YouTube. Half of the uploads are Shorts-length clips, and the rest are podcast-style episodes with guests. Based on the channel's own description, the channel is tied to a weekly podcast and a New York Times best-selling book, and website excerpts were limited to a podcast link.

The audience is estimated to skew toward women aged 25 to 34 in the United States, though these figures are estimates, not platform-verified data. The channel had about 62,600 subscribers and a median of roughly 2,500 views per video in the last 30 uploads. Sponsored work is rare in recent uploads, so the channel is a fit for brands that want editorial-style finance content.

Estimated sponsored integration pricing is $150 to $250 per video, roughly $4 to $8 per 1,000 median views because Shorts make up half the mix. That CPM compares favorably with the $10 to $30 typical for paid ads, but brands should weigh it against the channel's modest median reach. Fintech, budgeting and savings brands should consider booking.

Written from Mrs Dow Jones's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Mrs Dow Jones can edit or remove this page at any time.

Questions about Mrs

How much does Mrs Dow Jones charge for a sponsored video?

Estimated sponsored integration rates are $150 to $250 per video, based on the channel's median of about 2,500 views and its Shorts-heavy format. The rate is an estimate, and the creator's own quote may differ.

What does Mrs Dow Jones post about on YouTube?

Mrs Dow Jones posts personal finance tips, money news tied to pop culture, and interviews with guests such as financial and comedy figures. Most uploads are short vertical clips, with some long-form podcast episodes.

How do I contact Mrs Dow Jones for a brand deal?

Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked. The channel's public description lists a collaboration email address as well.

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