MuggleNet (@mugglenetdotcom), a US-based Harry Potter fan channel, makes short Shorts and explainers on wizarding world topics. It has about 8,050 subscribers and a median of roughly 1,200 views per video, with about 9 uploads a year. Sponsored integrations are estimated at $150 to $250 per video.
Reach a dedicated Harry Potter audience through short, low-cost fan content
- About 8,050 subscribers with a median of roughly 1,176 views per video across recent uploads
- Shorts make up about 70 percent of uploads, with a median runtime of 49 seconds
- Channel description discloses affiliate partnerships with Amazon and Bookshop.org, showing comfort with commerce
Brand fit report
Content
- Formats
- short vertical clips, explainer videos, event and location visits
- Tone
- enthusiastic, informative
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 75 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- book retail (affiliate links to Amazon and Bookshop.org in the channel description)
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the channel description states participation in the Amazon Associates and Bookshop.org affiliate programs.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles and descriptions cover films, books, and merchandise with no concerning content; the 2021 video 'Fandom Feud - Fandom Games For Good' references a charity fundraiser for the Transgender Law Center.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 22 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The Wizarding World in the city - Harry Potter Shop NYC · 354 views
▶The tragic story of Severus Snape · 1.6k views
▶Why is Wizarding Money so WEIRD? | MuggleNet Explains · 728 viewsLast three uploads, latest 35 days ago.
The official YouTube channel for MuggleNet, the #1 Harry Potter fan site Since 1999. Visit us: www.mugglenet.com Like us on Facebook: http://www.facebook.com/mugglenet Follow us on Twitter: https://twitter.com/mugglenet For any questions or concerns about our YouTube account, please contact social@staff.mugglenet.com MuggleNet is a participant in the Amazon Services LLC Associates Program and Bookshop.org's affiliate program, affiliate advertising programs designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com and bookshop.org.
About MuggleNet
MuggleNet is a US-based YouTube channel run by the long-running Harry Potter fan site MuggleNet, which has operated since 1999. The channel mostly posts short vertical clips and explainers covering wizarding world lore, merchandise shop visits, and news about the stage and screen adaptations. Recent uploads have a median of about 1,176 views and a median runtime of 49 seconds, and the channel posts about nine videos a year.
The audience is estimated to be mostly English-speaking adult fans of the franchise, concentrated in the United States and the United Kingdom. This is an estimate based on channel content and the site's background, not verified analytics. The channel's sponsored content is not evident in recent uploads, but its description discloses affiliate links to Amazon and Bookshop.org.
Brands in books, collectibles, and fan merchandise may find this channel a fit. On Starbooked, the estimated rate is $150 to $250 per video. At that rate the cost is about $20 to $35 CPM on median views, compared with typical paid ad CPMs of $10 to $30.
Written from MuggleNet's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MuggleNet can edit or remove this page at any time.
Questions about MuggleNet
How much does MuggleNet charge for a sponsored video?
MuggleNet's estimated rate is $150 to $250 per sponsored video, based on its roughly 1,176 median views and its short-form content. Shorts-heavy channels are priced at a lower per-view rate. Final pricing depends on format and scope of the integration.
What does MuggleNet post about on YouTube?
MuggleNet posts short clips and explainers about Harry Potter, including wizarding world lore, theories on characters and objects, merchandise shop visits, and news about the stage and film adaptations. Most uploads run under a minute and a quarter.
How do I contact MuggleNet for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so you can send a brief and manage the deal in one place.
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