Starbooked

mutindi jacobs

@mutindijacobs · ZA · EN

Mutindi Jacobs (@mutindijacobs) is a South African home decor and lifestyle YouTuber posting long-form videos on home decor, home organization and homemaking. The channel has about 4,330 subscribers and a median of roughly 1,900 views per video. Uploads have slowed sharply and none were posted in the last 90 days. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book mutindi

Engaged home decor audience across South Africa, Namibia and Kenya

  • Median of about 1,900 views per video with a 5.5% engagement rate on recent uploads
  • Sponsored rate estimated at $150 to $250 per video, roughly $80 to $130 CPM on median views
  • Strong fit for home goods, furniture and organization product launches
Best forhome goods product launchesorganization and storage products
Watch forNo uploads in the last 90 days and a small, mostly older catalog; confirm current activity before booking.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden70%
Lifestyle20%
Fashion & Style10%
Formats
long-form vlogs, room tours and styling videos, hauls and favorites lists
Tone
warm, aspirational
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 25 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 25 comments
Engagement5.5%
Likes and comments per view on recent videos
Audience asks aboutwhere to buy the decor and furniture shownhow to organize closets and small spaceshow to style a room on a budget
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
85%women
15%men
Countries
South Africa35%
Namibia20%
Kenya15%
LanguagesEnglish 100%

Commercial

10%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
None yet
Categories promoted
home goods, fashion retail
Affiliate links
No

The video 'AMAZON FAVES HAUL' (2021-11-24) states it is sponsored by UKtoNam and gives a discount code.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content found in recent video titles or descriptions; content is domestic and lifestyle focused.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.3k1.9k0

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 872 days ago.

Hi rafikis, I am Mutindi and making things beautiful is my gift. I am a wife and a mother of two, full time lawyer and part time floral stylist at Karibu Flowers. Simply, I am a spirit on a human journey just looking to share some light and positive energy with the world through the use of my gifts. My channel will focus on home decor, lifestyle, home organization and home making videos. My intention is to help you style your home in a way that honors your highest vision for yourself. My intention is to help you organise and beautify your living space so that you love coming home to it. For
mutindi jacobs's own profile description on YouTube

Are you mutindi jacobs? Claim or remove this profile.

About mutindi jacobs

Mutindi Jacobs (@mutindijacobs) is a South African home decor and lifestyle creator who runs a YouTube channel focused on styling, organizing and beautifying living spaces. Her long-form vlogs and room tours show how she approaches interiors, closets, bathrooms and vanity setups, with an emphasis on calm, personal homemaking. According to her channel description, she also works as a floral stylist and is involved in an interior styling business, but these details are self-reported.

The channel has about 4,330 subscribers and a median of roughly 1,900 views per video. Uploads have slowed considerably, with none in the last 90 days, so audience reach should be confirmed before booking. Viewers are estimated to be mostly women aged 25 to 44 in southern and East Africa; this is an estimate, not platform data.

Brands booking her for home goods or organization products should note that a sponsored integration is estimated at $150 to $250 per video, which works out to roughly $80 to $130 CPM on median views. That is well above the $10 to $30 CPM typical of paid ads, so the case rests on trust and audience fit rather than raw reach.

Written from mutindi jacobs's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. mutindi jacobs can edit or remove this page at any time.

Questions about mutindi

How much does Mutindi Jacobs charge for a sponsored video?

Based on her median views of about 1,900, a sponsored integration is estimated at $150 to $250 per video. This is a Starbooked estimate from public channel data, not a rate card she has published. Confirm the final price directly with her.

What does Mutindi Jacobs post about on YouTube?

She posts long-form home decor, home organization and homemaking videos, including room tours, closet organization tips, vlogs and hauls. Her channel description says she focuses on helping viewers style and beautify their homes.

How do I contact Mutindi Jacobs for a brand deal?

Her channel lists an email address for collaborations. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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