Starbooked

Nathan Hui-Yi (@nathanhuiyi), a rapper and producer from the Adelaide Hills, Australia, makes Chinese-Australian hip-hop, with about 2,120 subscribers and median views near 270. He uploads a few times a year, mostly short-form clips. Sponsored integrations are estimated at $150 to $250 per video, with a CPM of $20 to $35 per 1,000 median views.

Why brands book Nathan

Niche Chinese-Australian hip-hop artist with a loyal, engaged audience

  • Median views of about 266 with a 5.5% engagement rate on recent uploads
  • Strongest single, a music video, reached 3,395 views with 180 likes
  • Short-form clips ranging from 10 to 30 seconds suit quick product tie-ins
Best formusic gear and production softwaremusic streaming or album launches
Watch forLow upload frequency and small reach; expect modest views per integration.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Hip Hop Music20%
Electronic Music10%
Formats
short-form music clips, music videos, visualizers
Tone
introspective, raw
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement5.5%
Likes and comments per view on recent videos
Audience asks abouthow the track was producedwhere to stream the albumhow to buy beats
Age
35%18-24
40%25-34
15%35-44
10%45+
Gender
45%women
55%men
Countries
🇦🇺 Australia40%
🇺🇸 United States20%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
music streaming, beat licensing
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Lyrics and titles such as "SHOW EM HOW WE BLEED" suggest occasional strong language and dark themes, though no explicit content was verified.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.1k2660
TikTok–––

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers16 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 271 days ago.

rapper + producer chinese-australian hip-hop 📍 adelaide hills, australia 🇦🇺 👇 new album "FOR THE LAST TIME"🎵 bio.site/nathanhuiyi links: Instagram: www.instagram.com/NathanHuiYi TikTok: https://www.tiktok.com/@nathanhuiyi Facebook: www.facebook.com/NathanHuiYi Spotify: www.smarturl.it/Spotify_NathanHuiYi Apple Music: www.smarturl.it/Apple_NathanHuiYi Tidal: www.smarturl.it/Tidal_NathanHuiYi Bandcamp: www.nathanhuiyi.bandcamp.com SoundCloud: www.soundcloud.com/NathanHuiYi Buy Beats (Beatstars): https://www.beatstars.com/nathanhuiyi
Nathan Hui-Yi's own profile description on YouTube

Are you Nathan Hui-Yi? Claim or remove this profile.

About Nathan Hui-Yi

Nathan Hui-Yi (@nathanhuiyi) is a rapper and producer based in the Adelaide Hills, Australia, who makes Chinese-Australian hip-hop, according to his website. His channel has about 2,120 subscribers and 75 videos, with mostly short-form clips under 60 seconds alongside music videos and visualizers. Channel metrics show median views near 266, with most recent uploads in the hundreds of views.

The audience is estimated to be small and concentrated among English-speaking listeners in Australia, the United States and the United Kingdom, mostly in their 20s and 30s. Viewers appear to be interested in the music itself, production process and where to stream or buy beats.

Brand work is minimal, with no sponsorships detected in recent uploads. Estimated sponsored integration rates are $150 to $250 per video, equal to a CPM of $20 to $35 per 1,000 median views, which compares with typical paid ad CPMs of $10 to $30. This channel suits music gear, production software and album-launch campaigns.

Written from Nathan Hui-Yi's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Nathan Hui-Yi can edit or remove this page at any time.

Questions about Nathan

How much does Nathan Hui-Yi charge for a sponsored video?

Based on his median views of about 266 on short-form content, an estimated sponsored integration costs $150 to $250 per video. Rates are estimates derived from channel metrics and are not confirmed by the creator.

What does Nathan Hui-Yi post about on YouTube?

He posts Chinese-Australian hip-hop, including short-form clips, music videos, visualizers and behind-the-scenes content about making rap music. Most uploads are under a minute, and he has uploaded only a few times in the past year.

How do I contact Nathan Hui-Yi for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check whether his profile is boosted before reaching out.