Starbooked

n.coco (@ncoco) is a Japanese YouTube creator who posts fashion haul and outfit videos for women in their 40s, mostly featuring UNIQLO, GU and other budget brands. The channel has about 51,800 subscribers and a median of roughly 35,000 views per video, with around 50 uploads a year. Sponsored integrations are estimated at $20 to $35 per 1,000 median views, or about $700 to $1,230 per video.

Why brands book n.coco

Japanese fashion haul channel reaching women over 40 with a median of 35,000 views

  • About 51,800 subscribers and 17.7 million lifetime views
  • Median 35,187 views and 90th-percentile 91,416 views per video
  • Around 50 uploads a year, with 18 in the last 90 days
Best forapparel and basics launcheswomen's fashion accessories
Watch forAudience and channel content are in Japanese; some outfit videos are sponsored by brands already present in the category.

Brand fit report

Content

Topics, IAB taxonomy
Fashion85%
Lifestyle (sociology)15%
Formats
haul videos, outfit lookbooks, product reviews
Tone
practical, friendly
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 22 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement0.4%
Likes and comments per view on recent videos
Audience asks abouthow a particular item fits and sizing for a 167 cm framehow to style basics for women in their 40swhich discounted items are worth buying
Age
5%18-24
20%25-34
45%35-44
30%45+
Gender
95%women
5%men
Countries
🇯🇵 Japan95%
Other5%
LanguagesJapanese 100%

Commercial

30%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
ZAKKA BOXMagnolia's MateTEMUEluraANOHゆらフィットTANAKAKYU
Categories promoted
fashion accessories, apparel, discount marketplace, wellness products
Affiliate links
Yes

Recent videos such as 【UNIQLO:C】人気商品が期間限定価格! carry a PR label and link to ZAKKA BOX and Rakuten Room affiliate pages.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in the recent titles or descriptions; the channel is fashion and lifestyle focused.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube52k35k18

Benchmark score: 78 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days18 / 30
Reach Followers on the main platform10 / 20

Recent videos

Last three uploads, latest 1 days ago.

UNIQLO・GU・ZARAなどの購入品、大人ベーシック、きれいめカジュアルコーデをご紹介しています n.coco...身長167cm/骨格ナチュラル 【お問い合わせやご依頼はこちら】 n.coco.jp@gmail.com
n.coco's own profile description on YouTube

Are you n.coco? Claim or remove this profile.

About n.coco

n.coco is a Japanese YouTube channel that publishes fashion hauls, outfit ideas and product reviews aimed at women in their 40s. The creator is on camera and shows practical styling with budget-friendly items, mainly from UNIQLO and GU, along with occasional Rakuten and other marketplace finds. Videos are typically 8 to 22 minutes, and the channel uploads about once a week.

The audience is estimated to be mostly Japanese women aged roughly 35 to 54, based on the content and comments context; these figures are estimates rather than platform-reported data. Recent videos include clearly labeled PR integrations for accessory and fashion brands.

Brands in apparel, basics and accessories can book a sponsored video at an estimated $20 to $35 per 1,000 median views, which works out to about $700 to $1,230 per video. That is comparable to or above typical paid ad CPMs of $10 to $30, so the value rests on the trust and styling context of the creator's recommendations.

Written from n.coco's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. n.coco can edit or remove this page at any time.

Questions about n.coco

How much does n.coco charge for a sponsored video?

Based on a median of about 35,000 views and a rate of $20 to $35 per 1,000 views, a sponsored long-form video is estimated at roughly $700 to $1,230. Final pricing should be confirmed directly with the creator, as this is an estimate from public channel data.

What does n.coco post about on YouTube?

n.coco posts Japanese fashion content: UNIQLO and GU haul videos, outfit lookbooks and styling tips for women in their 40s. Most videos run between 8 and 22 minutes and feature the creator on camera.

How do I contact n.coco for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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