Starbooked

Needwant (@needwant), a London-based record label founded in 2009, publishes music videos, visualisers and release promos on YouTube. The channel has about 8,600 subscribers and a median of 441 views per video, with roughly six uploads a year and a 205-second median runtime. Sponsored-integration pricing is not applicable: the channel carries no sponsorships.

Why brands book Needwant

Dance label catalogue with steady, low-cost music video placements

  • Median of 441 views per video across the last 30 uploads
  • Average runtime of about 205 seconds suits release-focused placements
  • Channel of 8,620 subscribers with 6.07 million lifetime views
Best formusic release campaignsaudio gear or DJ equipment brands
Watch forLow view counts and a slow upload pace limit reach; not a fit for mass awareness.

Brand fit report

Content

Topics, IAB taxonomy
Electronic Music70%
Independent Music20%
Soul Music10%
Formats
official music videos, lyric or visualiser videos, release promo shorts
Tone
atmospheric, uplifting
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
2.5 to 5 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement2.3%
Likes and comments per view on recent videos
Audience asks aboutwhere to stream or buy the trackrelease dates for upcoming singles and vinylhow to submit demos to the label
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
45%women
55%men
Countries
🇬🇧 United Kingdom35%
🇺🇸 United States20%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles and descriptions are music releases and promos with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube8.6k4410

Benchmark score: 8 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 155 days ago.

London based record label since 2009. Website: https://needwantmusic.com/ Send your demos to: demos@needwantmusic.com Please send Soundcloud links with downloads enabled.
Needwant's own profile description on YouTube

Are you Needwant? Claim or remove this profile.

About Needwant

Needwant is a London-based record label founded in 2009 that uses its YouTube channel, @needwant, to publish official music videos, visualisers and release promos. The channel carries electronic and soul-influenced releases, many with a future disco and balearic feel, and publishes around six videos a year. Its 8,620 subscribers and median of 441 views per video suggest an audience of dance music listeners, mostly in the UK and US, though this is an estimate.

The channel is primarily a release platform rather than a creator-led channel, so sponsored integrations are not part of its existing output. Brand work is limited to music promotion.

At a rate of $20 to $35 per 1,000 median views, a sponsored video would cost roughly $150 to $250, which is a CPM of $20 to $35 and higher than the $10 typical of paid ads. Brands in audio or music tech who want a dance-music audience at low cost should consider booking.

Written from Needwant's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Needwant can edit or remove this page at any time.

Questions about Needwant

How much does Needwant charge for a sponsored video?

Needwant's estimated rate is about $150 to $250 per video, based on a median of 441 views and a CPM of $20 to $35. The channel has no sponsorship history, so terms would need to be negotiated directly.

What does Needwant post about on YouTube?

Needwant posts official music videos, visualisers and release promos for its electronic and soul artists, with a future disco and balearic focus. Videos typically run two and a half to five minutes.

How do I contact Needwant for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, and Needwant is not currently boosted.

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