Nescafé Sunrise
Nescafé Sunrise (@nescafesunriseindia), the official YouTube channel of the Nestlé instant coffee brand in India, posts short ad films in English, Kannada, Telugu and Tamil. With about 21,200 subscribers and roughly 45.9 million median views, it uploads sporadically, and sponsored integration rates run about $150 to $250 per video.
Brand-owned Nescafé Sunrise channel with 45.9 million median views
- Median of 45.9 million views per video across 139 uploads
- Shorts make up 68 percent of uploads, with 20 to 65 second films in four Indian languages
- Upload pace is slow, with 10 videos in the past 365 days
Brand fit report
Content
- Formats
- short brand films, 20 to 65 second cutdowns, farmer appreciation campaign films
- Tone
- upbeat, energetic
- Language
- English
- On camera
- Yes, talking head
- Production
- Studio quality
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- Nescafé Sunrise
- Categories promoted
- instant coffee
- Affiliate links
- No
Recent uploads such as 'NESCAFÉ SUNRISE Strong Taste Film | Tamil' are brand-owned spots, and the description links to a purchase page; the channel is the brand's own account rather than a creator-led sponsorship.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Brand films such as 'NESCAFÉ SUNRISE FARMER APPRECIATION CAMPAIGN | TAMIL' are wholesome and show no concerning content in titles or descriptions.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 54 / 100
Public rule, same for everyone. How it works.
Recent videos
▶New Nescafé Sunrise Strong Aroma Film | Kannada (65sec) · 66.5M views
▶New Nescafé Sunrise Strong Aroma Film | Telugu(65sec) · 80.7M views
▶New Nescafé Sunrise Strong Aroma Film | Tamil (65sec) · 42.7M viewsLast three uploads, latest 118 days ago.
The official YouTube channel of NESCAFÉ Sunrise. Discover the rich, strong aroma that helps you start every day strong! Follow us on Instagram : https://www.instagram.com/nescafesunriseindia/?hl=en Follow us on Facebook: https://www.facebook.com/NescafeSunrise/ YouTube House Rules : https://www.nestle.in/house-rules
About Nescafé Sunrise
Nescafé Sunrise is the official YouTube channel of the Nestlé instant coffee brand in India. It posts brand films in Kannada, Telugu, Tamil and English, with most uploads under 60 seconds, many of them cut-down versions of the same campaign.
The channel has about 21,200 subscribers and a median of roughly 45.9 million views per video, which is driven largely by short-form ads. Viewers are estimated to be mostly adults in India, though these figures are estimates and not channel-reported data. The channel uploads sporadically, with about 10 videos in the past year.
Because this is the brand's own account, it is not a creator to book for a sponsorship. Brands looking at it can use it as a benchmark for regional-language campaign cutdowns. For a creator-led integration, the rate is estimated at $150 to $250 per video, which is a CPM of $4 to $8 per 1,000 median views for Shorts-heavy channels, compared with $10 to $30 for typical paid ads.
Written from Nescafé Sunrise's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Nescafé Sunrise can edit or remove this page at any time.
Questions about Nescafé
How much does Nescafé Sunrise charge for a sponsored video?
Nescafé Sunrise is the brand's own YouTube channel and does not take creator sponsorships. Based on the channel's Shorts-heavy metrics, a sponsored integration on a comparable channel would be estimated at $150 to $250 per video, a CPM of $4 to $8 per 1,000 median views.
What does Nescafé Sunrise post about on YouTube?
The channel posts short brand films for NESCAFÉ Sunrise instant coffee in Kannada, Telugu, Tamil and English. Most videos focus on the coffee's strong taste and morning routine, plus a farmer appreciation campaign.
How do I contact Nescafé Sunrise for a brand deal?
Contact details for this channel are not publicly listed, and as the brand's own account it does not book outside creator deals. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.