Starbooked

일맛 (@niceworkvideo) is a Korean YouTube channel with about 13,500 subscribers and a median of roughly 1,900 views per video, covering AI, SaaS and workplace tech in Korean. It posts about five videos a month, mostly Shorts. Sponsored integrations are estimated at $150 to $250 per video, based on the rate rule. The channel's distinctive angle is practical, skeptical commentary on whether AI tools actually improve work output.

Why brands book 일맛

Korean business-tech audience that reads AI and SaaS news closely

  • Median of about 1,900 views per video across 239 uploads
  • Top recent long-form video reached 32,828 views with 77 likes
  • Estimated $150 to $250 per sponsored video, versus roughly $10 to $30 CPM for paid ads
Best forB2B SaaS launchesproductivity and workflow toolsAI service awareness in Korea
Watch forMedian views are modest and Shorts drive much of the volume, so long-form reach is smaller than total views suggest.

Brand fit report

Content

Topics, IAB taxonomy
Technology70%
Business20%
Lifestyle10%
Formats
short-form vertical explainer, long-form commentary, product news reaction
Tone
analytical, conversational
Language
Korean
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 8 to 12 minutes for long-form

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.6%
Likes and comments per view on recent videos
Audience asks aboutwhich AI tools are worth paying forhow to apply AI automation at a companywhether SaaS products are being replaced by AI
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
40%women
60%men
Countries
🇰🇷 South Korea90%
LanguagesKorean 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover AI tools, SaaS pricing and workplace productivity with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube14k1.9k5
Instagram–––

Benchmark score: 26 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers18 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 9 days ago.

오늘도 맛있게 일했나요? 당신의 일을 맛나게 하는 AI와 Tech를 소개합니다. 여러분의 삶과 일터가 '일맛' 나길 진심으로 바랍니다. 👋🏻contact: team@nicemove.io 😁instagram: https://www.instagram.com/justmove_nicemove/
일맛's own profile description on YouTube

Are you 일맛? Claim or remove this profile.

About 일맛

일맛 is a Korean YouTube channel run by a creator who posts about AI, SaaS and workplace technology under the handle @niceworkvideo. The channel has about 13,500 subscribers and 239 uploads, with a median of roughly 1,900 views per video and about five uploads in the last 90 days. Most videos are short vertical clips, supplemented by longer commentary pieces on product updates and AI tools.

The audience is estimated to be mostly Korean-speaking professionals and business readers in South Korea, interested in which AI and software tools are worth adopting at work. These demographic figures are estimates from channel content and have low confidence. No sponsorship disclosures appear in the last 50 videos.

Based on the rate rule, a sponsored integration is estimated at $150 to $250 per video, which compares favorably with paid ad CPM of $10 to $30. Brands selling B2B software or productivity tools to Korean professionals should consider this channel.

Written from 일맛's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 일맛 can edit or remove this page at any time.

Questions about 일맛

How much does 일맛 charge for a sponsored video?

Based on the channel's median views and its Shorts-heavy mix, an estimated sponsored integration is about $150 to $250 per video. This is a computed range from the rate rule, not a confirmed price. Contact details unlock on Starbooked for $0.80.

What does 일맛 post about on YouTube?

The channel covers AI tools, SaaS products, workplace automation and business productivity, mostly in Korean. Recent uploads include reviews of AI subscription pricing, Workato automation and Snowflake data platforms. Many videos are short vertical clips under a minute.

How do I contact 일맛 for a brand deal?

The channel lists a business email on its YouTube page. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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