Starbooked

Nicoleta Luciu

@nicoletaluciuoficial · RO

Nicoleta Luciu (@nicoletaluciuoficial) is a Romanian lifestyle creator with about 59,400 subscribers and 2,300 median views per video. She posts mostly Shorts and a weekly-plus interview podcast called MOMbyNicoletaLuciu, uploading around 50 videos a month. Her rate is roughly $20 to $30 per video for Shorts-led sponsorships. Her site lists motherhood, beauty, cooking and career topics.

Why brands book Nicoleta

Romanian motherhood and lifestyle audience reached through short, frequent videos

  • About 2,300 median views per video across roughly 50 uploads in the last 90 days
  • Median Shorts length of 48 seconds keeps placements quick to watch
  • Podcast episodes such as the Cristina Cioran interview reached 26,600 views
Best forbaby and family productsbeauty and skincare launches
Watch forViews are modest and sponsorship history is not visible, so start with a test integration.

Brand fit report

Content

Topics, IAB taxonomy
Lifestyle60%
Family and Parenting25%
Beauty and Personal Care15%
Formats
YouTube Shorts, long-form podcast interviews, behind-the-scenes clips
Tone
warm, candid
Language
RO
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 40 to 80 minutes for podcast episodes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement1.0%
Likes and comments per view on recent videos
Audience asks aboutwho the guest is and when the full episode airshow the guest handled a career or personal challengewhat styling and makeup products are used
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
85%women
15%men
Countries
Romania85%
Moldova5%
Other10%
LanguagesRomanian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Interview episodes discuss personal hardships such as abandonment trauma and panic attacks, handled in a supportive tone.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube59k2.3k50

Benchmark score: 47 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform12 / 20

Recent videos

▶Ne vedem pe canalul meu de YouTube cu Roxana Hulpe ❤ · 862 views▶Am avut plăcerea să o cunosc pe frumoasa Roxana Hulpe · 713 views▶Episodul este chiar acum live pe YouTube 🤩 · 383 views

Last three uploads, latest today.

Bună, sunt Nicoleta Luciu și acesta este canalul meu oficial de Youtube! Te aștept și pe blog: http://nicoletaluciu.ro/ ! 📩 Pentru colaborări: nicoleta.luciu.official@gmail.com
Nicoleta Luciu's own profile description on YouTube

Are you Nicoleta Luciu? Claim or remove this profile.

About Nicoleta Luciu

Nicoleta Luciu runs a Romanian-language YouTube channel with about 59,400 subscribers and roughly 17.5 million lifetime views. Her website describes her as a mother who shares advice for mothers, beauty and makeup tips, recipes, diets and career development. Most uploads are short vertical videos, and she also hosts an interview podcast called MOMbyNicoletaLuciu with Romanian public figures, usually posted in clusters of several videos a week.

Her videos bring in a mostly female audience aged 25 to 44 in Romania, with a smaller share in neighboring Moldova. These are estimates from public engagement data, not verified demographics. Viewers tend to comment on guests and personal stories more than on products.

Brands with products for mothers, skincare or home cooking can book her for sponsored Shorts or podcast mentions. Based on a median of about 2,300 views on Shorts, a sponsored Shorts video typically costs $20 to $30, a CPM of roughly $4 to $8 per 1,000 views, which is below the $10 to $30 typical for paid ads.

Written from Nicoleta Luciu's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Nicoleta Luciu can edit or remove this page at any time.

Questions about Nicoleta

How much does Nicoleta Luciu charge for a sponsored video?

Based on her median Shorts views, a sponsored Shorts video typically costs about $20 to $30 per video. Rates depend on the format and the deliverables. Rates are estimates from public data and may differ from her current pricing.

What does Nicoleta Luciu post about on YouTube?

She posts Romanian-language lifestyle content, mostly short vertical videos about motherhood, beauty, styling and self-development. She also hosts MOMbyNicoletaLuciu, a podcast with Romanian public figures about careers and personal experiences. Her website adds cooking and diet topics.

How do I contact Nicoleta Luciu for a brand deal?

Her channel lists a collaboration email. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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