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No Son Horas

Podcast · www.radioformula.com.mx/podcast · MX · ES
Hosted by Chumel Torres

No Son Horas is a daily Spanish-language news and culture podcast hosted by Chumel Torres. It follows the day's news alongside pop culture, cinema, theater and television, with acid humor and a critical eye. The feed holds 1,000 episodes, published daily, typically about 42 minutes long. Estimated downloads are 20,000 to 80,000 per episode, with a rate of $360 to $2,000 per host-read mid-roll ad.

Why brands sponsor No Son Horas

Daily Spanish-language news satire with a large, loyal Mexican audience

  • Publishes every weekday, giving repeated exposure across 1,000 episodes.
  • Blends current affairs with film, theater and television for a broad lifestyle reach.
  • Apple rating of 4.6 from 279 ratings, with 237 five-star reviews.
Best forentertainment and streaming launchesconsumer brands targeting Mexican adults
Watch forPolitical and satirical content is strongly opinionated, so brand-safety review is advisable.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics45%
Pop Culture30%
Television15%
Film10%
Formats
co-hosted banter, solo monologue, commentary
Tone
satirical, critical
Language
Spanish
Production
Clean, edited audio
Typical length
40 to 45 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 50%: 279 Apple ratings (band of 200 to 1,000 mapped to 5,000 to 25,000, shifted one band up for a show under two years old on Apple, consistent with a rating base of 1,000 to 5,000 for a daily show of 1,000 episodes) combined with daily cadence, Podcast Index popularity 9, and a 2022 start.
Audience asks aboutWhat happened in the news todayWhich films, series or plays are worth seeingHow current events are being framed in the media
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
45%women
55%men
Countries
🇲🇽 Mexico85%
🇺🇸 United States5%
Other10%
LanguagesSpanish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The show is distributed through Radio Fórmula's website and has no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicshigh

The feed carries an explicit flag, and the description points to acid humor and a critical view of current affairs, which implies political and news content with strong opinions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 36 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 1 days.

Un espacio que al muy característico estilo de Chumel, se sigue la noticia del día mientras se pasea con agilidad por la cultura pop, el cine, el teatro y la televisión, mezclando información y entretenimiento con el humor ácido y la mirada crítica que lo caracterizan. Aquí, entender lo que pasa también implica disfrutarlo.
No Son Horas's own show description from the podcast feed

Do you make No Son Horas? Claim or remove this page.

About No Son Horas

No Son Horas is a Spanish-language daily podcast hosted by Chumel Torres, published through the Radio Fórmula website and the rss.com feed. Each weekday episode follows the day's news and moves through pop culture, cinema, theater and television, mixing information with the acid humor and critical perspective the host is known for. The feed lists 1,000 episodes with a typical length of about 42 minutes.

The Apple Podcasts listing shows a 4.6 average from 279 ratings and is updated daily. Audience figures are estimates, not published download counts: the show likely reaches roughly 20,000 to 80,000 listeners per episode, with listeners concentrated in Mexico and skewing towards adults aged 25 to 44. The feed shows no sponsors, so the show appears to be unsponsored so far.

Each host-read mid-roll ad is estimated at $360 to $2,000 per episode. This suits entertainment launches, streaming services and consumer brands targeting Mexican adults who want daily news with a humorous angle.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. No Son Horas can edit or remove this page at any time.

Questions about No Son Horas

How much does No Son Horas charge for a podcast sponsorship?

Estimated rates are $360 to $2,000 per host-read mid-roll ad, based on an estimated 20,000 to 80,000 downloads per episode. Final pricing depends on the package and the placement.

What is No Son Horas about?

No Son Horas is a daily Spanish-language podcast that follows the day's news and mixes it with pop culture, cinema, theater and television, using humor and critical commentary.

How do I contact No Son Horas about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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