Starbooked

Nostalgia & Now

Hosted by Kelli Williams

Nostalgia & Now, hosted by Kelli Williams, covers reality TV throwbacks and pop culture through 90s and 2000s moments alongside current headlines. The show has 227 episodes published roughly every two days, with a median length of about 43 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a rate of about $90 to $630 per host-read mid-roll ad.

Why brands sponsor Nostalgia & Now

Established reality TV and pop culture show with a loyal, highly rated audience

  • 227 episodes published about every two days since 2019 build steady recurring exposure.
  • Apple Podcasts shows 683 ratings averaging 4.8 stars, a strong engagement signal.
  • Median episode length of about 43 minutes allows a full host-read mid-roll ad.
Best forstreaming and entertainment launchesbeauty and lifestyle brands targeting pop culture fans
Watch forExplicit content flag and an audience estimate that rests on ratings rather than published downloads.

Brand fit report

Content

Topics, IAB taxonomy
Television60%
Film10%
Music10%
Celebrity News20%
Formats
co-hosted banter, recap, guest interview, hot takes
Tone
playful, irreverent
Language
English
Production
Clean, edited audio
Typical length
35 to 50 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 683 Apple ratings with a 4.8 average, a show of about seven years with 227 episodes on Acast, and a semiweekly cadence place it in the 5,000 to 25,000 band.
Audience asks aboutWhat happened in the latest reality TV season?Which 90s and 2000s shows and moments are being revisited?How does a past pop culture moment connect to today?
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
60%women
40%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the Patreon preview title suggests a paid tier exists but no funding link is listed.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

The feed carries the explicit flag set to 1, so mature language should be expected.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 44 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 2 days.

Nostalgia and Now is your go-to podcast for reality TV throwbacks and pop culture conversations. Hosted by Kelli Williams, the show dives into iconic moments from the 90s and 2000s alongside today’s biggest headlines. Think brunch with friends who know way too much about reality TV and pop culture, complete with laughs, hot takes, and a little unqualified advice. Hosted on Acast. See…
Nostalgia & Now's own show description from the podcast feed

Do you make Nostalgia & Now? Claim or remove this page.

About Nostalgia & Now

Nostalgia & Now is a pop culture podcast hosted by Kelli Williams that revisits reality TV throwbacks and 90s and 2000s moments alongside current headlines. According to the feed, the show has published 227 episodes since January 2019, with releases about every two days and a median length of roughly 43 minutes. Recent episodes cover The Challenge, The Hills and Below Deck Med.

Apple Podcasts lists 683 ratings with a 4.8 average, and the show is explicit-flagged. The audience is estimated, not measured, at 5,000 to 25,000 downloads per episode, skewing toward listeners aged 25 to 34 and women. The feed shows no sponsor mentions.

At an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad would be priced at roughly $90 to $630, suiting entertainment launches and pop culture-adjacent consumer brands.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Nostalgia & Now can edit or remove this page at any time.

Questions about Nostalgia & Now

How much does Nostalgia & Now charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad is estimated at about $90 to $630. Final pricing depends on the terms agreed with the host.

What is Nostalgia & Now about?

Nostalgia & Now is a pop culture podcast hosted by Kelli Williams covering reality TV throwbacks, 90s and 2000s moments and current entertainment headlines in a casual, opinionated format.

How do I contact Nostalgia & Now about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

Similar creators

Podcast and other creators in reality tv, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
reality tvtv recaps50k–$360–200050
pop culturereality tv15k–$90–62044
reality tvcelebrity gossip15k–$90–62044
reality tvpop culture15k–$90–62043
reality tvbravo recaps50k–$360–200043
bravo recapsreality tv25k–$180–100043