Starbooked

Nuala Gorham (@nualagorham) is a fashion and beauty creator with about 1,120 subscribers and a median of roughly 2,000 views per video, per the dossier. Her YouTube channel has been quiet since 2018, with no uploads in the last year. Per her website, she runs the Penny and Polaroids blog and is an award-winning fashion blogger. Sponsored integrations are quoted at $150 to $250 per video.

Why brands book Nuala

Budget fashion and beauty hauls with a loyal, mostly female UK and Irish audience

  • Median of about 2,031 views per video across 17 uploads, with a 90th percentile near 15,196 views
  • Sponsored Primark video in 2016 shows prior retail integration experience
  • Engagement rate of 1.44% and like rate of 1.3% indicate an engaged small audience
Best foraffordable fashion retail campaignsbeauty product trialstravel brand content
Watch forChannel has had no uploads since 2018 and the audience is small, so reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Fashion55%
Beauty30%
Travel15%
Formats
try-on hauls, product reviews, travel vlogs
Tone
personal, casual
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
8 to 12 minutes

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 17 comments
Engagement1.4%
Likes and comments per view on recent videos
Audience asks aboutwhere to buy the clothing and shoes featuredwhich makeup products and shades were usedhow to get a similar style on a budget
Age
40%18-24
40%25-34
15%35-44
5%45+
Gender
85%women
15%men
Countries
🇬🇧 United Kingdom45%
🇮🇪 Ireland20%
🇺🇸 United States20%
Other15%
LanguagesEnglish 100%

Commercial

6%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
Primark
Categories promoted
fashion retail, beauty
Affiliate links
Yes

Stocking Fillers Gift Guide from Primark (December 2016) states 'This video is sponsored by Primark.'

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in the recent titles or descriptions; the content is fashion, beauty and travel.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.1k2k0
X–––
Instagram–––

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 3105 days ago.

Thank you so much for watching! I would love if you could subscribe to my channel by clicking the subscribe button! Find me elsewhere... Follow me: BLOG: http://www.pennyandpolaroids.com INSTAGRAM: https://www.instagram.com/nualagorham/ FACEBOOK: https://www.facebook.com/Penny-and-Polaroids-350363458380343/ TWITTER: https://twitter.com/nualagorham SNAPCHAT: https://www.snapchat.com/add/nualsg
Nuala Gorham's own profile description on YouTube

Are you Nuala Gorham? Claim or remove this profile.

About Nuala Gorham

Nuala Gorham runs the Penny and Polaroids brand and posts fashion, beauty and travel content on YouTube. Her videos are mostly try-on hauls, product reviews and vlogs, filmed in a low-production, personal style. Estimates suggest her audience is mostly women in their twenties and thirties, concentrated in the UK and Ireland.

According to her website, she has worked with brands including Primark, ASOS, Shopbop, Daniel Wellington and Urban Decay, and her blog has won awards in Ireland and the UK. Her YouTube channel is currently inactive, so recent output should be checked before booking.

Based on the dossier, a sponsored video is quoted at $150 to $250, roughly $20 to $35 CPM at her median views, compared with the $10 to $30 CPM typical of paid ads. Brands seeking budget fashion or beauty trials with a small, engaged audience should consider her.

Written from Nuala Gorham's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Nuala Gorham can edit or remove this page at any time.

Questions about Nuala

How much does Nuala Gorham charge for a sponsored video?

Based on her median views of about 2,000 per video, Nuala Gorham's sponsored integration is quoted at $150 to $250 per video. That works out to roughly $20 to $35 CPM, which should be weighed against typical paid ad CPMs of $10 to $30.

What does Nuala Gorham post about on YouTube?

Nuala Gorham posts fashion try-on hauls, beauty routines and product reviews, plus travel vlogs. Her videos are personal and low production, mostly filmed on camera and typically 8 to 12 minutes long.

How do I contact Nuala Gorham for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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