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nyugathu (@nyugathu), a Hungarian news and public affairs channel run by the Nyugat.hu outlet in Szombathely, Hungary, publishes reports, interviews and podcasts on regional politics, society and local life. The channel has about 10,200 subscribers and a median of roughly 930 views per video, with around one upload a day. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book nyugathu

Hungarian regional news channel with daily political and local coverage

  • About 10,200 subscribers and roughly 6.3 million lifetime views across 1,480 videos
  • Median of about 930 views per video, with a 90th percentile near 4,400 views
  • Around 44 uploads in the last 90 days, so frequent exposure for a campaign
Best forregional awareness campaigns in Hungarycivic and public service messaging
Watch forPolitical content dominates; a politically neutral brand may find the context sensitive.

Brand fit report

Content

Topics, IAB taxonomy
Politics45%
News and Politics25%
Society20%
Environment10%
Formats
news reports, interviews, podcast episodes, street-level field reports
Tone
serious, investigative
Language
HU
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
5 to 15 minutes, with short clips under 60 seconds

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment50/100
Positive share of 50 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutwhat local officials decided and how it affects residentswhat is happening with infrastructure projects in Szombathely and Vas countywhat positions Hungarian and European politicians take on current issues
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
50%women
50%men
Countries
Hungary95%
Other5%
LanguagesHungarian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Recent titles cover national parliamentary politics and party debates, such as "Sokkal üresebb a kassza, mint gondoltuk" and interviews with party representatives, so political content is heavy.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube10k92944
Instagram–––
TikTok–––

Benchmark score: 43 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers11 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 1 days ago.

Ha tetszett a videó támogasd a munkánk! További információ: https://tamogatas.nyugat.hu Itt követhetsz minket: Weboldal: https://www.nyugat.hu Facebook: https://www.facebook.com/nyugathu Instagram: https://www.instagram.com/nyugat.hu/ TikTok: https://www.tiktok.com/@nyugathu YouTube: https://www.youtube.com/@nyugathu Podcast: https://www.nyugat.hu/rovat/podcast Olvasói hozzászólások kezelési szabályzata: https://www.nyugat.hu/cikk/olvasoi_hozzaszolasok_kezelesi_szabalyzata_nyugat
nyugathu's own profile description on YouTube

Are you nyugathu? Claim or remove this profile.

About nyugathu

nyugathu is the YouTube channel of the Hungarian news outlet Nyugat.hu, based in Szombathely in western Hungary. It posts news reports, interviews, podcast episodes and field pieces on regional politics, local government, society and environmental issues, usually in Hungarian and mostly in medium-length videos of around 8 minutes, with frequent short clips.

The channel has about 10,200 subscribers and a median of roughly 930 views per video, with the largest audience for interviews with politicians and public affairs commentary. Its viewers are estimated to be mostly Hungarian adults with a regional and political interest, though this is an estimate rather than platform data.

No sponsored content was found in recent uploads. Estimated integration rates are $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads. Best suited to brands with a Hungarian regional audience and a tolerance for political content.

Written from nyugathu's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. nyugathu can edit or remove this page at any time.

Questions about nyugathu

How much does nyugathu charge for a sponsored video?

Estimated integration rates are $150 to $250 per video, based on a median of about 930 views and a CPM of $20 to $35 per 1,000 views. The channel shows no past sponsorships, so this is an estimate. Contact details unlock on Starbooked for $0.80.

What does nyugathu post about on YouTube?

The channel posts Hungarian news reports, interviews with politicians, podcast episodes and local field reports from Szombathely and Vas county. Topics include regional politics, local government, infrastructure, society and the environment, with the mix varying from week to week.

How do I contact nyugathu for a brand deal?

The channel's public links point to Nyugat.hu, its website, Facebook, Instagram and TikTok. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked.

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