Starbooked

OBON SOCIETY (@obonsociety), a US-based 501(c)(3) nonprofit, produces videos about returning wartime Yosegaki Hinomaru flags to Japanese families. The channel has about 18,800 subscribers and a median of roughly 750 views per video, with about one upload per year on long-form and frequent Shorts. Sponsored integration range is $150 to $250 per video.

Why brands book OBON

Emotionally engaged, war-history audience for mission-aligned nonprofit or heritage brands

  • About 18,800 subscribers and a median of 753 views per video
  • Shorts share of 0.38 with strong engagement on flag-return stories
  • Founder-led presence with a documented history of cross-cultural work
Best fornonprofit awareness campaignsheritage and museum partnerships
Watch forMedian views are low and uploads are infrequent; the channel is an advocacy nonprofit, not a commercial creator.

Brand fit report

Content

Topics, IAB taxonomy
Society70%
Knowledge30%
Formats
vertical shorts, long-form documentary clips, livestream recordings
Tone
earnest, emotional
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 4 to 12 minutes for long-form

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement1.3%
Likes and comments per view on recent videos
Audience asks abouthow to return a Yosegaki Hinomaru flaghow to donate to the nonprofitthe history of a specific veteran's flag
Age
10%18-24
15%25-34
20%35-44
55%45+
Gender
50%women
50%men
Countries
🇺🇸 United States45%
🇯🇵 Japan35%
🇬🇧 United Kingdom5%
LanguagesEnglish 80%Japanese 20%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
Wartime subject matter with references to veterans and war, but no graphic content flagged in recent titles such as 'Family returns flag to Japan'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube19k7530
X–––

Benchmark score: 9 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 255 days ago.

OBON SOCIETY is a non-profit humanitarian effort dedicated to the pursuit of peace. We provide the opportunity for reconciliation between families through the return of personal remains taken during war. 「寄せ書き日の丸」返還運動 世界中に現存している「寄せ書き日の丸」を家族の元へ返還する取り組みです。 https://obonsociety.org/eng/ https://www.facebook.com/OBON-Society-420993331287264 https://twitter.com/obon2015
OBON SOCIETY's own profile description on YouTube

Are you OBON SOCIETY? Claim or remove this profile.

About OBON SOCIETY

OBON SOCIETY is a non-profit humanitarian effort run from Oregon that returns Yosegaki Hinomaru flags and other personal items taken during World War II to Japanese families. The channel posts short vertical clips, occasional long-form documentaries, and livestream recordings about individual flag returns, according to its website and video catalog.

Based on channel metrics, the audience is small and mostly older viewers, with an estimated split between English and Japanese speakers. These are estimates from the dataset, not measured demographics. The channel's median video draws about 753 views, so per-view reach is modest.

The founders, Rex and Keiko Ziak, are described on the organization's website. Brands seeking a sponsored integration would pay a range of $150 to $250 per video, which equals about $200 to $330 CPM against a typical paid-ad CPM of $10 to $30. This channel is best suited to nonprofits and heritage organizations rather than commercial product sponsors.

Written from OBON SOCIETY's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. OBON SOCIETY can edit or remove this page at any time.

Questions about OBON

How much does OBON SOCIETY charge for a sponsored video?

Based on the channel's median views and the Starbooked rate rule, a sponsored integration is estimated at $150 to $250 per video. This is a rough range computed from public metrics and does not reflect an actual rate card.

What does OBON SOCIETY post about on YouTube?

The channel posts about returning Yosegaki Hinomaru flags and other wartime personal items to Japanese families. Content includes short vertical clips, long-form documentaries, and livestream events about individual returns.

How do I contact OBON SOCIETY for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The organization's website also lists a general return and press email.

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