趣通信 (@omomuki_tsushin), a Japan-based channel run by the web media outlet 趣通信, makes kimono how-to videos on dressing, obi tying and yukata styling. It has about 33,100 subscribers and a median of roughly 11,500 views per video, posting irregularly with no uploads in the last year. Sponsored integrations are estimated at $150 to $250 per video.
Kimono how-to channel with 33,100 subscribers and steady tutorial views
- Median of about 11,500 views per long-form video across 177 uploads
- Top video reached 218,373 views, showing demand for obi tutorials
- Japanese-speaking audience concentrated in women aged 25 to 44 (estimated)
Brand fit report
Content
- Formats
- step-by-step tutorial, product showcase, interview
- Tone
- instructional, calm
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 8 to 20 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- kimono rental, kimono accessories, undergarments for kimono
- Affiliate links
- Yes
Video titled 【訪問着レンタル】入学式・卒業式（母親）におすすめな着物の種類や選び方 carries a 提供 credit for きもの365, and the 【和装下着】 video is credited 提供：Wafure, though the channel's detected sponsored share is 0%.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is limited to kimono dressing and culture; no flagged themes in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 50 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【北九州 小倉】振袖・着物選びなら「うめね呉服店」｜成人式におすすめな振袖選びをお店で体験 · 4.6k views
▶#きものサローネ 2022 トルソーコーデ #shorts · 3k views
▶趣通信 のライブ配信 · 0 viewsLast three uploads, latest 1288 days ago.
いま、楽しむ日本の趣-omomuki をコンセプトに着物や和文化の情報を趣通信というウェブメディアでご紹介しています。 YouTubeでは着物の着付けや帯結びなどハウツーを中心にご紹介しております。 趣通信：http://ommki.com/news/ Facebook：https://www.facebook.com/ommki/ Instagram：https://www.instagram.com/omomuki_gram/
About 趣通信
趣通信 (@omomuki_tsushin) is a Japanese YouTube channel tied to the web media outlet 趣通信, which describes itself as a beginner-friendly guide to Japanese culture. The channel posts kimono and yukata how-to videos covering dressing, obi knots, hair accessories and fit adjustments, mostly as mid-length tutorials of 8 to 20 minutes. The catalog has 177 videos and a median of about 11,500 views per video, with the strongest uploads tied to coming-of-age and graduation seasons. Recent uploads have stopped, so activity should be checked before planning a campaign.
The audience appears to be mainly Japanese-speaking women between 25 and 44, based on the content and comments context; this is an estimate, not measured data. Viewers tend to be people preparing for ceremonies, rental shoppers and hobbyists learning to dress themselves. Sponsorships on the channel are few, with product credits appearing on a small number of videos.
Brands in kimono rental, traditional accessories or event wear will find a niche, highly engaged viewer base here. Typical sponsored integration is $150 to $250 per video, which is a CPM of roughly $20 to $35 per 1,000 median views, compared with $10 to $30 for paid ads. Booking suits brands that want instructional placement rather than broad reach.
Written from 趣通信's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 趣通信 can edit or remove this page at any time.
Questions about 趣通信
How much does 趣通信 charge for a sponsored video?
Based on a median of about 11,500 views on long-form videos, a sponsored integration is estimated at $150 to $250 per video. This works out to roughly $20 to $35 CPM, compared with $10 to $30 for typical paid ads. Final pricing depends on format and scope.
What does 趣通信 post about on YouTube?
The channel posts Japanese-language how-to videos about kimono and yukata, including dressing steps, obi tying, hair ornaments and fitting adjustments. It also features product guides and occasional interviews with craftspeople. Most videos run 8 to 20 minutes and are aimed at beginners.
How do I contact 趣通信 for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so you can send a brief and confirm availability there.