On Investing
On Investing, published by Charles Schwab, is hosted by Chief Investment Strategist Liz Ann Sonders and Head of Fixed Income Research Collin Martin. The weekly show covers markets, the economy, equities and fixed income, often with Schwab experts and guests. It has 135 episodes, typically 25 to 50 minutes long. Estimated downloads are 5,000 to 25,000 per episode, with an estimated rate of $90 to $625 per episode.
Weekly investing analysis from Schwab strategists reaching an affluent, engaged investor audience
- Hosted by Schwab's Chief Investment Strategist and Head of Fixed Income Research, both named on the show
- Consistent weekly release with 135 episodes and a 4.8 average Apple Podcasts rating from 343 ratings
- Episodes run about 28 minutes at median, giving room for a host-read mid-roll
Brand fit report
Content
- Formats
- interview, co-hosted discussion, market commentary
- Tone
- analytical, measured
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 25 to 50 minutes
Audience
Commercial
- Brands seen
- Charles Schwab
- Categories promoted
- brokerage and investing services
- Affiliate links
- No
The show is published by Charles Schwab and promotes Schwab.com/OnInvesting; no separate sponsor mentions found in the feed.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Market and Fed policy coverage such as 'What's Behind the Fed's Rate Hike?' carries political-economic content but no explicit material.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.schwab.com/learn/on-investing-podcast |
| Apple Podcasts | podcasts.apple.com/podcast/id1711806955 |
| RSS feed | feeds.schwab.com/oninvesting |
Benchmark score: 85 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Who’s Financing the AI Boom? (With Bryan Whalen) | 2026-10-16 | 48 min |
| What 26 Million Paychecks Reveal About the Economy (With Nela Richards | 2026-10-09 | 45 min |
| Why Investor Positioning Matters More Than Ever (With Eric Liu) | 2026-10-02 | 48 min |
| What Record Highs Might Be Hiding | 2026-09-25 | 25 min |
| What's Behind the Fed's Rate Hike? | 2026-09-18 | 22 min |
| The Housing Market's Demographic Reckoning (With Ivy Zelman) | 2026-09-11 | 44 min |
Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.
From market moves to the latest economic news, On Investing looks below the surface of the headline data to bring you fresh insights on what's happening and why—and what the implications are for your portfolio. Hosted by Schwab's Chief Investment Strategist Liz Ann Sonders and Collin Martin, Head of Fixed Income Research, On Investing is a weekly update featuring a variety of Schwab experts and…
About On Investing
On Investing is a weekly podcast published by Charles Schwab and hosted by Chief Investment Strategist Liz Ann Sonders and Head of Fixed Income Research Collin Martin, according to the feed and the Schwab website. Each episode looks beneath headline economic data to discuss equities, fixed income, macroeconomic issues and portfolio implications, often with Schwab experts or guest economists. The show has 135 episodes, a weekly cadence and a median length of about 28 minutes, and it holds a 4.8 average rating from 343 ratings on Apple Podcasts.
The listening audience is estimated, not reported: roughly 5,000 to 25,000 downloads per episode based on rating counts and show age. Listeners appear to be investors and finance-engaged adults, skewing 35 and older, which is an estimate and not a verified figure. No third-party sponsors were found in the feed, as the show is brand-owned by Schwab.
The estimated rate is $90 to $625 per host-read mid-roll episode. This suits brokerages, wealth management firms and financial software companies seeking a thought-leadership audience.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. On Investing can edit or remove this page at any time.
Questions about On Investing
How much does On Investing charge for a podcast sponsorship?
Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll is estimated at $90 to $625 per episode. These rates are estimates derived from public rating signals and are not published by the show.
What is On Investing about?
On Investing is a weekly Charles Schwab podcast about markets, the economy and investing. Hosts Liz Ann Sonders and Collin Martin discuss equities, fixed income and macroeconomic trends with Schwab experts and guests.
How do I contact On Investing about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.
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