One by Willie, hosted by music writer John Spong, interviews one Willie Nelson fan per episode about a single Willie Nelson song and its personal meaning. The show has 87 episodes released roughly every two weeks, with a median length of about 46 minutes. Estimated downloads per episode are 2,000 to 8,000, a rate of $40 to $200 per mid-roll read.
Engaged Willie Nelson fans talking music, with a 4.6 Apple rating
- 905 Apple ratings with a 4.6 average signal a loyal, engaged listener base
- Eighty-seven episodes on a semimonthly schedule give a steady, long-running presence
- Long-form personal stories suit sponsors aligned with music, travel and classic American culture
Brand fit report
Content
- Formats
- interview, personal essay
- Tone
- warm, reflective
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 40 to 50 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Explicit flag is 0 and the recent titles are music discussions with no adult, drug or violent themes.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.onebywillie.com/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1529343755 |
| RSS feed | publicfeeds.net/f/8970/one-by-willie |
| www.instagram.com/onebywillie/ |
Benchmark score: 65 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Martie Maguire and Emily Strayer on "Bloody Mary Morning" | 2026-10-01 | 47 min |
| Don Was on "Across the Borderline" (On the Pod Again, Vol. 1) | 2026-09-09 | 31 min |
| Buddy "Budrock" Prewitt on "On the Road Again" | 2026-08-26 | 1 h 9 min |
| Ziggy Marley on "Still Is Still Moving to Me" | 2026-08-12 | 43 min |
| I'm With Her on "Wake Me When It's Over" | 2026-07-29 | 45 min |
| Taj Mahal on "Bloody Mary Morning" - Live from Luck! | 2026-07-15 | 43 min |
Last six episodes from the show's feed, latest 18 days ago, a new one about every 14 days.
Each episode, music writer John Spong talks to one notable Willie Nelson fan about one Willie song they love, leading to highly personal looks at the way Willie has shaped their lives and made the world a better place. Check us out on instagram: @onebywillie and our website onebywillie.com
About One by Willie
One by Willie is a music podcast hosted by music writer John Spong, according to the show's feed and its website. Each episode pairs one guest, a notable Willie Nelson fan, with one Willie Nelson song they love, producing personal reflections on how his music has shaped their lives. The show has released 87 episodes on a roughly two-week cadence, with a median length of about 46 minutes.
Apple Podcasts lists the show with 905 ratings and a 4.6 average, and the publisher is John Spong. Listener estimates are approximate: the show likely reaches about 2,000 to 8,000 downloads per episode, and its audience is probably mostly adults aged 35 and over in the United States. No sponsors were found in the feed.
At an estimated $40 to $200 per host-read mid-roll, a sponsorship suits music gear, concert promotion, vinyl and merchandise brands that want to reach engaged country and Americana fans.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. One by Willie can edit or remove this page at any time.
Questions about One by Willie
How much does One by Willie charge for a podcast sponsorship?
Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll is estimated at $40 to $200. Rates are estimates derived from listener signals, not published by the show.
What is One by Willie about?
One by Willie is a music podcast where host John Spong talks with one Willie Nelson fan per episode about a single Willie song and how it shaped their life. Episodes run about 46 minutes on a two-week schedule.
How do I contact One by Willie about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.
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