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On vaut mieux que ça !

@onvautmieuxqueca · FR · FR

On vaut mieux que ça ! (@onvautmieuxqueca), a French collective channel from France that publishes testimonies and political videos about labor rights. It has about 11,200 subscribers and a median of roughly 12,800 views per video. Uploads stopped after early 2016, so no current pace applies. Estimated sponsored integration rate is $150 to $250 per video, which is not a fit for this channel.

Why brands book On

Politically charged French labor-rights channel with one viral hit

  • Median of about 12,800 views per video across 12 uploads.
  • Top video reached 323,417 views, showing reach beyond its base.
  • No sponsorship history, so any brand deal would be a first.
Best foradvocacy campaignslabor and union awareness
Watch forChannel has been inactive since 2016, and its political content makes most commercial brands unsuitable.

Brand fit report

Content

Topics, IAB taxonomy
Politics70%
Careers20%
Society10%
Formats
testimonial video, street interview, explainer, live stream
Tone
activist, direct
Language
French
On camera
Yes, talking head
Production
Phone, natural light
Typical length
1 to 8 minutes

Audience

Commercial intent2/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 12 comments
Engagement2.9%
Likes and comments per view on recent videos
Audience asks abouthow to file a strike noticehow the new labor law changes job protectionshow to submit a testimony
Age
35%18-24
35%25-34
20%35-44
10%45+
Gender
50%women
50%men
Countries
🇫🇷 France90%
🇧🇪 Belgium5%
🇨🇭 Switzerland5%
LanguagesFrench 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Channel content is explicitly about the 2016 French labor law reform and protest movements, as in 'On vaut mieux que ça' (2016-02-24).

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube11k13k0
X–––

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 3640 days ago.

On est restés silencieux trop longtemps, les amis. Maintenant, on va leur montrer nos vies, nos rêves, ce qu'ils en ont fait, et ce qu'on ne veut plus qu'ils en fassent. On va leur montrer que #OnVautMieuxQueCa. Retrouvez-nous ici : Facebook: https://www.facebook.com/OnVautMieux/ Twitter: https://twitter.com/onvautmieux Diaspora: OnVautMieuxQueCa Mail : onvautmieuxqueca@gmail.com
On vaut mieux que ça !'s own profile description on YouTube

Are you On vaut mieux que ça !? Claim or remove this profile.

About On vaut mieux que ça !

On vaut mieux que ça ! is a French YouTube channel based in France that publishes testimonies, street interviews and explainers about labor rights, centered on the 2016 labor law reform. The collective posts in a low-production, on-camera format, with videos usually between 1 and 8 minutes long. Its subscriber base is estimated to be politically engaged French-speaking viewers aged roughly 18 to 44, though this is an estimate and not platform data.

The channel has 11,200 subscribers and a median of about 12,800 views per video, with its most-watched upload reaching over 320,000 views. Uploads stopped after early 2016. The channel has no recorded sponsorships, and its political focus means it is not suited to most product campaigns.

This profile fits advocacy groups or non-profit campaigns focused on labor rights. Estimated sponsored integration rates are $150 to $250 per video, which compares with paid ad CPMs of $10 to $30 per 1,000 views.

Written from On vaut mieux que ça !'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. On vaut mieux que ça ! can edit or remove this page at any time.

Questions about On

How much does On vaut mieux que ça ! charge for a sponsored video?

Based on its median views, the estimated rate is $150 to $250 per video, which is the minimum floor. The channel has no sponsorship history, and its political content limits which brands would book it.

What does On vaut mieux que ça ! post about on YouTube?

The channel posts testimonies, street interviews and short explainers about French labor rights and the 2016 labor law reform. Most videos are low-production and filmed on camera in French.

How do I contact On vaut mieux que ça ! for a brand deal?

Its listed contact email is available on the channel page. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked.

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