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Outside/In, produced by NHPR and distributed through SiriusXM, explores the natural world through environmental journalism, from disaster zones to pickleball courts. It has 413 episodes released weekly, with a median length of about 32 minutes. Estimated downloads per episode are 20,000 to 80,000, with a rate of $360 to $2,000 per episode for a host-read mid-roll ad.

Why brands sponsor Outside/In

Reach a loyal public radio audience curious about nature and science

  • Rated 4.6 across 1,490 Apple Podcasts ratings, indicating an engaged listener base
  • Weekly releases with a median episode length of about 32 minutes
  • Produced by NHPR and distributed through SiriusXM, with high production standards
Best foroutdoor and sustainability brandsscience and education productsbrand awareness campaigns
Watch forThe show has no sponsor history in the feed, so the first placements would be new to listeners.

Brand fit report

Content

Topics, IAB taxonomy
Science45%
Nature35%
Society & Culture20%
Formats
narrative, reported feature, interview
Tone
curious, investigative
Language
English
Production
Studio production
Typical length
30 to 35 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: 1,490 Apple ratings over nearly ten years, a weekly cadence, an established public radio producer, and a Podcast Index popularity of 9 point to the 20,000 to 80,000 band.
Audience asks aboutHow do natural phenomena and animal behavior work?What are the environmental impacts of human activity?How do scientific debates and policy connect to everyday life?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
50%women
50%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover wildlife, science and environmental policy with no explicit flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

Outside/In: Where curiosity and the natural world collide. Look around, and you’ll find everything is connected to the natural world. At Outside/In, we explore that idea with boundless curiosity. We report from disaster zones, pickleball courts, and dog sled kennels, and talk about policy, pop culture, science, and everything in between. From the backcountry to your backyard, we tell stories that…
Outside/In's own show description from the podcast feed

Do you make Outside/In? Claim or remove this page.

About Outside/In

Outside/In is a weekly environmental journalism podcast produced by NHPR and distributed through SiriusXM. The show explores the natural world through reported features on science, wildlife, policy and pop culture, from disaster zones to pickleball courts. Its website describes the show as a production of NHPR, and the feed lists 413 episodes since November 2015.

Episodes release weekly with a median length of about 32 minutes. The Apple Podcasts listing shows 1,490 ratings with a 4.6 average. These signals suggest an audience that is estimated at 20,000 to 80,000 downloads per episode, but this is an estimate and not a published figure. The feed shows no sponsor mentions in the last 20 episodes.

Brands in outdoor, sustainability, science education and consumer goods may suit the show. A host-read mid-roll ad is estimated at $360 to $2,000 per episode based on the estimated download range (source: feed and Apple Podcasts).

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Outside/In can edit or remove this page at any time.

Questions about Outside/In

How much does Outside/In charge for a podcast sponsorship?

Based on estimated downloads of 20,000 to 80,000 per episode, a host-read mid-roll ad is estimated at $360 to $2,000 per episode. Actual pricing depends on the show and its terms.

What is Outside/In about?

Outside/In is a weekly podcast from NHPR that uses environmental journalism to cover science, wildlife, policy and everyday topics connected to the natural world.

How do I contact Outside/In about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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