Starbooked

Owl (@owloffroad), a US-based brand channel, makes off-road and overland accessories for Sprinter, Ineos and other adventure vans. With about 44,400 subscribers and a median of roughly 3,600 views per video, it posts around 50 videos a year. Sponsored integrations are rare, so rates are unlisted.

Why brands book Owl

Reach van-life buyers already shopping for Sprinter accessories

  • Median of about 3,600 views per video across 50 uploads in the past year
  • Top video 'Owl Wheels Ship Same Day!' reached about 124,500 views
  • Brand-owned channel, so placements sit alongside the company's own product demos
Best forautomotive accessory launchesvan and overland product awareness
Watch forThis is a brand-owned channel rather than an independent creator, so it may not suit third-party sponsorship.

Brand fit report

Content

Topics, IAB taxonomy
Automotive85%
Hobbies & Interests15%
Formats
product walkthroughs, installation guides, short product promos
Tone
technical, promotional
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for promos, 5 to 20 minutes for installs

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.3%
Likes and comments per view on recent videos
Audience asks abouthow to install the accessory on a Sprinterwhether the product fits a specific van modelproduct weight capacity and durability
Age
10%18-24
35%25-34
30%35-44
25%45+
Gender
20%women
80%men
Countries
🇺🇸 United States70%
🇨🇦 Canada10%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
van suspension, van storage and racks, van exterior accessories, wheels and tires, brakes
Affiliate links
Yes

Recent videos such as 'The Best Brakes for Your Sprinter Van' link to the brand's own store rather than a third-party sponsor, so the channel is a brand-owned channel rather than a creator-sponsored one.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is product-focused automotive and camping equipment with no flagged themes in the last 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube44k3.6k17

Benchmark score: 36 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers10 / 50
Activity Uploads in the last 90 days17 / 30
Reach Followers on the main platform9 / 20

Recent videos

Last three uploads, latest today.

Owl designs and engineers world-leading off-road accessories for adventure vans, Ineos, and other high-end vehicles. Email support@owlvans.com
Owl's own profile description on YouTube

Are you Owl? Claim or remove this profile.

About Owl

Owl is a YouTube channel run by Owl, a company that designs and engineers off-road and overland accessories for adventure vans, Ineos vehicles and other high-end cars. The channel posts product walkthroughs, installation guides and short promotional clips, roughly 50 videos a year, with a median of about 3,600 views per video. The description on the channel and the brand's own site both describe the company's product focus, and the channel links viewers to its store.

The audience appears to be van owners, Sprinter builders and overland enthusiasts in the United States and Canada. These viewers are mostly estimates based on the product categories and channel description, since no audience data is public. Owl's videos fit brands in automotive accessories and outdoor gear.

Because the channel is brand-owned and rarely runs third-party sponsorships, there is no published sponsored rate. Brands seeking a paid integration on a channel with this profile should compare any quoted fee against typical paid CPMs of $10 to $30.

Written from Owl's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Owl can edit or remove this page at any time.

Questions about Owl

How much does Owl charge for a sponsored video?

Owl has no published sponsored rate, and the channel shows almost no third-party sponsorships. Because it is a brand-owned channel, pricing would need to be discussed directly. Any quote should be judged against typical paid CPMs of $10 to $30.

What does Owl post about on YouTube?

Owl posts product walkthroughs, installation guides and short promotional clips about van and overland accessories. Topics include Sprinter suspension, storage boxes, tire carriers, brakes and door stops. Most videos are under two minutes, with a few longer installs.

How do I contact Owl for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but Owl is a brand-owned channel, so check whether it accepts outside sponsorships before reaching out.

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