Starbooked

Palazzo Madama (@palazzomadama_torino) is the YouTube channel of the Palazzo Madama museum in Turin, Italy, which posts exhibition trailers, curator talks and garden footage. The channel has about 9,260 subscribers and a median of 283 views per video, with roughly 16 uploads a year. Sponsored integrations would cost $150 to $250 per video, given its Shorts-heavy catalog.

Why brands book Palazzo

Italian museum channel with a loyal, culture-minded audience for heritage and arts brands

  • Median of 283 views per video, with spikes above 59,000 on the Castello Ritrovato trailer
  • About 9,260 subscribers and 703 total videos on the channel
  • Rate of $150 to $250 per video is low, suited to small local brands
Best forlocal Turin tourism and hospitalityart supplies and cultural publishingregional food and wine partnerships
Watch forMedian views are very low, and the audience is niche and Italian-speaking.

Brand fit report

Content

Topics, IAB taxonomy
Arts & Entertainment70%
Travel20%
Education10%
Formats
exhibition trailers, curator interviews, behind-the-scenes walkthroughs
Tone
informative, refined
Language
Italian
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 1 to 2 minutes for long-form focus clips

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutopening hours and ticket prices for current exhibitionswhat the Vedova Tintoretto show containshistory of the Palazzo as a medieval castle
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
55%women
45%men
Countries
🇮🇹 Italy85%
🇨🇭 Switzerland5%
🇫🇷 France3%
LanguagesItalian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is museum promotion and art history with no flagged material in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube9.3k2830
Instagram–––

Benchmark score: 6 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 94 days ago.

Situato nel cuore di Torino, Palazzo Madama, sito patrimonio dell’UNESCO e sede del primo Senato del Regno d’Italia, riassume in sé tutta la storia della Città: da porta romana si trasforma nel medioevo in fortezza e poi nel castello dei principi d’Acaja. Dal 1934 il Palazzo ospita le collezioni di arte antica del Museo Civico con oltre 70.000 opere tra dipinti, sculture, codici miniati, maioliche e porcellane, ori e argenti, arredi e tessuti che illustrano l’arte europea dall’alto medioevo al barocco. La visita a Palazzo Madama si snoda in diversi percorsi dedicati alla storia, all’architettu
Palazzo Madama's own profile description on YouTube

Are you Palazzo Madama? Claim or remove this profile.

About Palazzo Madama

Palazzo Madama is the official YouTube channel of the Palazzo Madama museum in Turin, Italy, a UNESCO-listed site that houses the Museo Civico d'Arte Antica. The channel posts exhibition trailers, curator interviews, behind-the-scenes clips and garden footage, mostly in Italian. Uploads are sporadic, with about 16 videos in the past year, and many are short Shorts.

The audience is estimated to be Italian-speaking adults interested in art and local heritage, with most viewers likely based in Italy. Viewing is modest, with a median of 283 views per video and about 9,260 subscribers. Sponsorships are not present in the recent catalog.

Brands in local tourism, cultural publishing and arts supplies may find the channel useful. A sponsored video typically costs $150 to $250, which is about $20 to $35 per 1,000 median views on long-form, or $4 to $8 per 1,000 on Shorts-heavy catalogs. That is in line with the $10 to $30 CPM of paid ads, though engagement is thin.

Written from Palazzo Madama's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Palazzo Madama can edit or remove this page at any time.

Questions about Palazzo

How much does Palazzo Madama charge for a sponsored video?

Palazzo Madama would typically charge $150 to $250 per sponsored video. This is based on a median of 283 views and a Shorts-heavy catalog, which prices integrations at $4 to $8 per 1,000 views. Final pricing depends on format and usage rights.

What does Palazzo Madama post about on YouTube?

Palazzo Madama posts short trailers and focus clips for its exhibitions, including the Vedova Tintoretto show and the Castello Ritrovato series. It also shares curator interviews and garden videos. Most content is in Italian and runs under two minutes.

How do I contact Palazzo Madama for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability and terms before reaching out.

Similar creators

YouTube and other creators in museum and art history, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
Comune Spoleto@comunespoleto · IT
municipal governmentlocal events1.8k473$150–25042