Panasonic Middle East & Africa
Panasonic Middle East & Africa (@panasonicmiddleeast) is the official YouTube channel of the consumer electronics brand's regional arm, publishing product demos, care tips and brand films. With about 18,900 subscribers and a median of 394 views per video, it posts roughly 21 videos a year, mostly short clips. Rates run $150 to $250 per video.
Brand-owned Panasonic channel suited to appliance and care campaigns in Arabic and English
- Median of 394 views per video, with top recent uploads reaching 4,349 views
- About 21 uploads in the last 365 days, with 74% of videos under Shorts length
- Estimated rate of $150 to $250 per video, roughly $4 to $8 CPM on Shorts-heavy views
Brand fit report
Content
- Formats
- short product demo, brand film, how-to care tip
- Tone
- informative, polished
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Studio quality
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- consumer electronics, home appliances, personal care
- Affiliate links
- No
The channel is brand-owned; its own product videos promote Panasonic appliances such as the NA-FD13X3 washing machine, but no third-party sponsorship disclosures found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is product marketing and care tips with no concerning material; the channel is brand-owned.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 19k | 394 | 5 |
Benchmark score: 11 / 100
Public rule, same for everyone. How it works.
Recent videos
▶How to Clean Your Panasonic Trimmer the Right Way · 408 views
▶كيفية تنظيف ماكينة التشذيب بالطريقة الصحيحة · 58 views
▶مجفف شعر باناسونيك بتقنية nanoe™ لحماية الشعر وفروة الرأس · 150 viewsLast three uploads, latest 12 days ago.
The official Panasonic Middle East & Africa YouTube Channel customercare@ae.panasonic.com
Are you Panasonic Middle East & Africa? Claim or remove this profile.
About Panasonic Middle East & Africa
Panasonic Middle East & Africa, handle @panasonicmiddleeast, runs the official YouTube channel of the Panasonic regional business. The channel posts short product demonstrations, care tutorials and brand films for home appliances and personal care, mostly in Arabic with some English. Based on the dataset, the channel has roughly 18,900 subscribers and a median of 394 views per video, with about 21 uploads over the past year.
The audience is likely made up of household buyers and appliance owners in the UAE, Saudi Arabia, Egypt and wider Middle East and Africa. These viewer profiles are estimates from titles and language mix, not measured data. The channel is brand-owned, so it is better suited to reaching existing product interest than to cold discovery.
For a brand booking, the estimated rate is $150 to $250 per video, equivalent to roughly $4 to $8 CPM given the Shorts-heavy view profile. That compares with typical paid-ad CPMs of $10 to $30, so the value depends on whether the audience matches the product.
Written from Panasonic Middle East & Africa's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Panasonic Middle East & Africa can edit or remove this page at any time.
Questions about Panasonic
How much does Panasonic Middle East & Africa charge for a sponsored video?
Based on the channel's median of 394 views and its Shorts-heavy format, the estimated rate is $150 to $250 per video. The channel is brand-owned and has no third-party sponsorships in its recent history, so this is an estimate for a comparable integration rather than a published rate.
What does Panasonic Middle East & Africa post about on YouTube?
The channel posts short product demonstrations, care and cleaning tutorials, and brand films about Panasonic home appliances and personal care products. Most videos are under a minute and are published in Arabic, with some English versions.
How do I contact Panasonic Middle East & Africa for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel lists a customer care email, which is intended for product support rather than partnerships.
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