Starbooked

ParentEffectivenessTraining

@parenteffectivenesstraining · US · EN

ParentEffectivenessTraining (@parenteffectivenesstraining), a United States channel run by Gordon Training International, teaches Parent Effectiveness Training (P.E.T.) through archival lectures by its founder Dr. Thomas Gordon. With about 4,300 subscribers and roughly 2,300 median views, it posts rarely, about one video a year lately. Rates run about $60 to $80 per video on Shorts-heavy uploads. Its archive includes the founder's 1980s cassette recordings.

Why brands book ParentEffectivenessTraining

Family-focused archive with a steady 2,300-view median and clean brand safety

  • Median of about 2,333 views per video across 46 uploads
  • Average of roughly 2,541 views, with the top video at 9,921
  • Zero sponsored content in the last 50 videos, so integrations would be the first paid placements
Best forparenting courses and family educationbooks and resources for parents
Watch forUpload pace is very slow, so expect little recent momentum and a small reach for any single placement.

Brand fit report

Content

Topics, IAB taxonomy
Family and Relationships70%
Education20%
Health10%
Formats
archival lecture clips, interview-style testimonials, program promotional videos
Tone
instructional, earnest
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 90 seconds for most uploads, with occasional audio-only recordings of 8 to 16 minutes

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 46 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow to apply active listening with toddlers and teenswhat the P.E.T. workshop covers and how to enrollhow to handle sibling conflict without punishment
Age
5%18-24
25%25-34
35%35-44
35%45+
Gender
65%women
35%men
Countries
🇺🇸 United States70%
🇨🇦 Canada10%
🇬🇧 United Kingdom5%
Hungary5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
parenting courses and workshops
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions cover listening, discipline and family conflict in a clinical tone with no flagged material.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.3k2.3k1

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 46 days ago.

Parent Effectiveness Training or P.E.T. is the pioneering program for parents looking to improve their parenting skills. hope you find these videos helpful and even entertaining. PET teaches listening, confronting, problem solving and much more. The PET program began in 1962 and was developed by Dr. Thomas Gordon, a world-famous psychologist and three-time Nobel Peace Prize Nominee. He also developed L.E.T. (Leader Effectiveness Training), T.E.T., (Teacher Effectiveness Training), and is the author of 7 books sold around the world. The P.E.T. book has sold over 7 million copies. We of
ParentEffectivenessTraining's own profile description on YouTube

Are you ParentEffectivenessTraining? Claim or remove this profile.

About ParentEffectivenessTraining

ParentEffectivenessTraining (@parenteffectivenesstraining) is a United States channel run by Gordon Training International. It posts archival clips and testimonials from Dr. Thomas Gordon, founder of Parent Effectiveness Training, along with short promotional videos for certified instructors. Most uploads are under 90 seconds, and the channel has published only about one video a year lately.

The channel has about 4,300 subscribers and a median of roughly 2,300 views per video. Its audience is estimated to be mostly parents aged 35 and over, based in the United States, though this is an estimate from the channel's topic and reach rather than platform analytics.

Brands in parenting education, family courses or parenting books may find a clean, low-risk fit. The rate is estimated at about $60 to $80 per video for a Shorts-heavy channel, which compares with a CPM of $20 to $35 per 1,000 views against typical paid ad CPMs of $10 to $30.

Written from ParentEffectivenessTraining's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ParentEffectivenessTraining can edit or remove this page at any time.

Questions about ParentEffectivenessTraining

How much does ParentEffectivenessTraining charge for a sponsored video?

Based on a median of about 2,333 views and a Shorts share near 0.39, the estimated rate is roughly $60 to $80 per video. This is an estimate from the channel's public metrics, not a published rate card, so confirm pricing directly before booking.

What does ParentEffectivenessTraining post about on YouTube?

The channel posts clips of Dr. Thomas Gordon discussing active listening, discipline, sibling conflict and parenting styles. It also shares testimonials from certified P.E.T. instructors and short promotional videos about its workshops for parents.

How do I contact ParentEffectivenessTraining for a brand deal?

Contact details unlock on Starbooked for $0.80. The creator's public email is listed on the channel, and boosted creators can be booked through Starbooked directly.