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Penguin Argentina

@penguinlibrosargentina · AR · ES

Penguin Argentina (@penguinlibrosargentina) is the Spanish-language YouTube channel of Penguin Random House Argentina, based in Argentina. It publishes author interviews, book presentations, previews and literary-festival recordings, with about 51,600 subscribers, roughly 192 median views per video and about 50 uploads a year.

Why brands book Penguin

Argentine book publisher's channel reaching readers of Spanish-language literature

  • About 51,600 subscribers and roughly 39 million lifetime views across 1,570 videos
  • Top recent festival recording, Selva Almada's Una casa sola presentation, reached about 2,350 views
  • Around 50 uploads in the past year, with 15 in the last 90 days
Best forbook launchespublishing and literary brand awarenessbookstore and reading-app promotions
Watch forMedian views are low (about 192), so per-video reach is modest; the audience is a niche literary one.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature80%
Media and Entertainment20%
Formats
author interviews, book previews, festival presentations, video essays
Tone
informative, literary
Language
Spanish
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 5 minutes for interviews and previews, 40 to 90 minutes for festival and episode recordings

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.5%
Likes and comments per view on recent videos
Audience asks aboutwhich new books are coming outwhat the author's new novel is abouthow to read or discover Argentine literature
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
60%women
40%men
Countries
🇦🇷 Argentina60%
🇪🇸 Spain10%
🇲🇽 Mexico8%
LanguagesSpanish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover novels and literary previews, with no flagged content; a preview of Las iracundas and a novel about violence against women are literary, not graphic.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube52k19215

Benchmark score: 26 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days15 / 30
Reach Followers on the main platform10 / 20

Recent videos

Last three uploads, latest 2 days ago.

Cuenta oficial de Penguin Random House Argentina. ¿Te gusta leer? Suscribite a este canal y enterate de todas nuestras novedades editoriales. Y recordá: en megustaleer.com.ar encontrarás más vídeos, primeros capítulos, noticias, concursos e invitaciones a los eventos literarios más importantes. AVISO PARA BOOKTUBERS: ¿Hiciste una videoreseña de alguno de los libros que aparecen en megustaleer.com.ar? Envianos un enlace a novedades@penguinrandomhouse.com
Penguin Argentina's own profile description on YouTube

Are you Penguin Argentina? Claim or remove this profile.

About Penguin Argentina

Penguin Argentina is the official YouTube channel of Penguin Random House Argentina, the Spanish-language publisher behind a large catalogue of Argentine and Latin American fiction and nonfiction. According to its website and channel data, it posts author interviews titled "Cinco preguntas", book previews, literary-festival presentations and longer episode recordings such as La Corte del Rey. The channel has about 51,600 subscribers and roughly 192 median views per video, with about 50 uploads over the past year.

The audience is estimated to be mainly Spanish-speaking readers in Argentina, with smaller shares in Spain and Mexico, and it skews toward adults who follow literature and publishing. The channel carries no sponsorships; its content is the publisher's own editorial material. Brands that work with publishers or reading-related products can book the channel for sponsored mentions, with a typical rate of $20 to $35 per 1,000 median views, or about $150 to $250 per video at current median views, versus $10 to $30 CPM for paid ads.

This channel fits book launches, literary awards, bookstore promotions and reading-app partnerships aimed at Spanish-language readers.

Written from Penguin Argentina's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Penguin Argentina can edit or remove this page at any time.

Questions about Penguin

How much does Penguin Argentina charge for a sponsored video?

Penguin Argentina's rate is roughly $150 to $250 per sponsored video, based on a $20 to $35 range per 1,000 median views. The channel has no sponsorships in its recent history, so this is a rate estimate from public metrics rather than a confirmed quote.

What does Penguin Argentina post about on YouTube?

Penguin Argentina posts author interviews, short book previews, literary festival presentations and longer literary episode recordings. Most videos are in Spanish and focus on Argentine and Latin American books and their authors.

How do I contact Penguin Argentina for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so reviewing the listing and unlocking the channel's contact is the next step.

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