Starbooked

Penn K-Beats (@pennkbeats) is a University of Pennsylvania K-Pop dance team in the United States that posts cover dances, practice room clips and full annual show recordings. The channel has about 1,200 subscribers and a median of roughly 250 views per video, uploading about 20 times a year. Sponsored integrations are estimated at $150 to $250 per video, reflecting its small, campus-focused audience.

Why brands book Penn

Campus K-Pop team with a young, engaged audience for small-budget dance partnerships

  • Median of about 250 views per video across roughly 414 uploads
  • Shorts make up about 12% of uploads, so most content is long-form covers
  • Estimated rate of $150 to $250 per video, at a CPM of $20 to $35 per 1,000 views
Best forcampus or student-focused campaignsK-pop merchandise or beauty trial samples
Watch forAudience and view counts are small, so reach will be limited and results hard to measure.

Brand fit report

Content

Topics, IAB taxonomy
Performing Arts55%
Music30%
Pop Music15%
Formats
dance covers, live show recordings, practice room clips
Tone
energetic, youthful
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
2 to 3 minutes for covers, up to 2 hours for full shows

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement1.7%
Likes and comments per view on recent videos
Audience asks abouthow to join the team or auditionwhich songs are included in the next showhow to learn the choreography
Age
70%18-24
20%25-34
5%35-44
5%45+
Gender
75%women
25%men
Countries
🇺🇸 United States80%
Other20%
LanguagesEnglish 90%Korean 5%Other 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles and descriptions are dance covers and show promotion with no concerning content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.2k2487
Instagram–––

Benchmark score: 33 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers26 / 50
Activity Uploads in the last 90 days7 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 37 days ago.

Founded in 2011, k-Beats is a UPenn-based dance team that primarily focused on K-Pop. We have been striving to promote K-Pop culture throughout campus community by performing at various venues—including fundraising and cultural diversity events—and holding annual spring shows. 2025-26 Executive Board President: Jiayi Pang Vice President Internal: Julie Shin Vice President External/Finance Chair: Ethan Niu Production Chair: Jeff Ren Marketing Chair: Chi Ojielo Show Director: Weiwei Chao Performance Director: Cherrie Yee Scheduling Coordinator: Hope Riley You can also find us on: EMAIL: pennkb
Penn K-Beats's own profile description on YouTube

Are you Penn K-Beats? Claim or remove this profile.

About Penn K-Beats

Penn K-Beats is a dance team based at the University of Pennsylvania, founded in 2011 and focused on K-Pop choreography. The channel posts dance cover videos, practice room clips and recordings of its annual spring shows, which have run to several hours. The team uploads about 20 videos a year, with a median of roughly 250 views per video.

The audience is likely made up mostly of students and young adults, with a strong share from the United States. These viewers are estimates based on the channel's content and topics, not verified data. Some of the team's videos mention its own dancers and their social accounts, which suggests the audience is largely connected to the campus community.

The channel has no sponsorships in its recent videos. A sponsored integration is estimated at $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 views. That is above typical paid-ad CPMs of $10 to $30, so it suits brands that want an engaged, niche audience rather than broad reach. It fits campus-focused or K-pop-adjacent campaigns.

Written from Penn K-Beats's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Penn K-Beats can edit or remove this page at any time.

Questions about Penn

How much does Penn K-Beats charge for a sponsored video?

Penn K-Beats is estimated to charge between $150 and $250 per sponsored video, based on its median views of about 250 and a CPM of $20 to $35 per 1,000 views. Rates are estimates and should be confirmed directly with the team.

What does Penn K-Beats post about on YouTube?

Penn K-Beats posts K-Pop dance covers, practice room recordings and full annual show videos from the University of Pennsylvania. The team has about 414 uploads, with most videos being cover dances of popular K-pop songs.

How do I contact Penn K-Beats for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check whether this channel is boosted before reaching out.

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