Starbooked

PennSound (@pennsound), a US-based archive of poetry recordings run by the University of Pennsylvania's Center for Programs in Contemporary Writing, posts long-form readings, discussions and interviews with about 2,160 subscribers and roughly 320 median views per video. It publishes a few videos per year, mostly in English. Sponsored integrations are not offered; the channel accepts no paid brand work.

Why brands book PennSound

Academic poetry archive with a loyal, highly engaged literary audience

  • Median of about 321 views per video and a 2.4% engagement rate across the last 30 uploads.
  • Typical video runs about 30 minutes, giving sponsored placements long, attentive viewing time.
  • Estimated rate of $150 to $250 per video; at a median of about 321 views that is roughly $470 to $780 per 1,000 views, far above the $10 to $30 paid ad CPM.
Best foruniversity and academic publishersindependent bookstores and literary presses
Watch forVery small reach and no sponsorship history; archival, noncommercial mission may not accept brand deals.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature80%
Education20%
Formats
long-form panel discussions, live poetry readings, audio recordings with stills
Tone
scholarly, measured
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
15 to 75 minutes

Audience

Commercial intent3/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement2.4%
Likes and comments per view on recent videos
Audience asks aboutwho a featured poet is and what their work coverswhere to find the full recording or texthow a specific poem should be read or interpreted
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
50%women
50%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom10%
🇨🇦 Canada5%
Other15%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Recordings are literary readings and academic discussions; political themes appear in some poetry, such as "Rasgado / Torn" on the 9/11 attacks, but no content is flagged as unsafe.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.2k3210

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers19 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 124 days ago.

PennSound is a Web-based archive for noncommercial distribution of the largest collection of poetry sound files on the Internet. It is an ongoing project, committed to producing new audio recordings and preserving existing audio archives. All PennSound recordings are made available for noncommercial and educational use only; the featured writers and artists retain all copyrights to their work. PennSound is a project of the Center for Programs in Contemporary Writing at the University of Pennsylvania. Contact us at pennsound@writing.upenn.edu. Charles Bernstein and Al Filreis, Directors Mi
PennSound's own profile description on YouTube

Are you PennSound? Claim or remove this profile.

About PennSound

PennSound is a YouTube channel run by the University of Pennsylvania's Center for Programs in Contemporary Writing. It posts long-form poetry readings, panel discussions such as the PoemTalk and SideGig series, and archival audio recordings with stills. Uploads arrive at a slow pace, with about four videos in the last year, and each runs well over ten minutes on average.

The audience is estimated to be mainly academics, poetry students, writers and literary readers, most of them in the United States. Viewer size is small, with about 2,160 subscribers and a median of around 321 views per video. The channel's mission is noncommercial and recordings are for educational use only.

The channel has no sponsorship history. Per the Starbooked rate rule, an integration would cost an estimated $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 views, so it suits literary publishers rather than mass-market paid ad budgets.

Written from PennSound's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. PennSound can edit or remove this page at any time.

Questions about PennSound

How much does PennSound charge for a sponsored video?

PennSound's estimated rate is $150 to $250 per video, based on a median of about 321 views on long-form uploads. The channel has no sponsorship history, so any deal would be a custom conversation with the archive's managing team.

What does PennSound post about on YouTube?

PennSound posts recordings and discussions about poetry, including full-length readings, PoemTalk and SideGig panel episodes, and archival audio with stills. Most content is in English and features poets, scholars and critics from the literary world.

How do I contact PennSound for a brand deal?

Contact details unlock on Starbooked for $0.80. PennSound is not a boosted creator, so it cannot be booked directly through Starbooked, and the archive's noncommercial mission should be considered before reaching out.

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